What's new in the research on agricultural entrepreneurship?

CSL Dias, RG Rodrigues, JJ Ferreira - Journal of rural studies, 2019 - Elsevier
Despite the mainstream entrepreneurship research had neglected the agricultural sector,
this scenario seems to have changed in the last years with the study of new and diverse …

Entrepreneurial orientation and market orientation: Systematic literature review and future research

H Montiel-Campos - Journal of Research in Marketing and …, 2018 - emerald.com
Purpose The purpose of this study is to provide a comprehensive qualitative review of the
empirical accumulated knowledge on the relationship between entrepreneurial orientation …

[HTML][HTML] Green reverse logistics technology impact on agricultural entrepreneurial marketing firms' operational efficiency and sustainable competitive advantage.

E Mugoni, B Nyagadza, PK Hove - Sustainable Technology and …, 2023 - Elsevier
The purpose of the study is to analyse how green reverse logistics technology impacts
agricultural entrepreneurial marketing firms' operational efficiency and sustainable …

Viewing marketing through entrepreneurial mindset: a systematic review

A Yadav, S Bansal - International Journal of Emerging Markets, 2021 - emerald.com
Purpose The present paper explores and analyses various aspects of entrepreneurial
marketing in the different regions (developed or developing) and attempts to consolidate the …

Innovation capabilities in agribusiness: evidence from Brazil

RM Leo, GF Camboim, AMS Avila… - RAUSP Management …, 2022 - SciELO Brasil
Purpose This paper aims to identify the winning combination of innovation capabilities for
selected Brazilian agribusiness firms along different value chain links. Design/methodology …

Entrepreneurial orientation, knowledge acquisition and collaborative performance in agri-food value-chains in emerging markets

TQ Dung, LB Bonney, RP Adhikari… - … Chain Management: An …, 2020 - emerald.com
Purpose This study aims to take a whole-of-chain perspective to explore how
entrepreneurial orientation (EO) influences collaborative performance in agri-food value …

Exploring innovation adoption behavior for sustainable development of Mediterranean tree crops

G Timpanaro, B Pecorino, G Chinnici… - … in Sustainable Food …, 2023 - frontiersin.org
Introduction The combination of knowledge, personal skills and company resources
influences, all things being equal, such as the availability of new technologies, market …

Commercialization behaviour in production agriculture: The overlooked role of market orientation

A Yaseen, K Bryceson, AN Mungai - Journal of Agribusiness in …, 2018 - emerald.com
Purpose The purpose of this paper is to investigate the impact of market orientation (MO) on
the major determinants of commercialization behavior among Sub-Saharan smallholders …

Explaining farmers' income via market orientation and participation: evidence from KwaZulu-Natal (South Africa)

E Mkuna, E Wale - Sustainability, 2022 - mdpi.com
In many sub-Saharan African nations, commercializing smallholder agriculture has recently
been seen as a strategy for attaining equitable growth and eliminating poverty in a …

[HTML][HTML] ICT adoption, commercial orientation and productivity: Understanding the digital divide in Rural China

J Zhang, AK Mishra - Smart Agricultural Technology, 2024 - Elsevier
This study investigates the impact of Chinese smallholders' adoption of Information and
Communication Technologies—the use of smartphones and computers connected to the …