The last decade has seen the emergence of Customer Relationship Management (CRM) as
a technique to underpin organizational performance improvement in improving customer …

Cultural tourism is essential in conserving and realizing the value of our heritage.
Furthermore, in Jordan, the tourism industry was set as a priority, and the urban heritage of …

The aim of this research was to provide an analysis of the experiences of female business
owners in the development and management of micro and small handicraft businesses in …

The last decade has seen the emergence of Customer Relationship Management (CRM) as
a technique to underpin organizational performance improvement in improving customer …

As the tourism industry continues to grow and the desire to visit heritage sites becomes a
popular pursuit, heritage has turn into a commodity in the marketplace. This dissertation …

The image of the destination has a significant role on tourists' travel decision and selection
of the destination to visit. Various approaches and strategies have been utilised by most of …

هدفت هذه الدراسة إلى التعرف على أثر المعرفة بمصادرها المختلفة ومدى التزام موظفي الطعام والشراب
بالممارسات الصحيحة في التعامل مع الضيوف ذوي الإعاقة أثناء تقديم الخدمة لهم؛ ولتحقيق هدف …‎

Jordan is a nation marked by an everchanging growing population primarily derived from its
geographical position and relative political stability compared to its neighbouring countries …

This study has been undertaken to investigate the world's tourism industry. This industry has
evolved and grown over thousands of years to reach its current status. It has been observed …

Jordan is one of the most important tourist locations in the Middle East and the world. It is
characterized by the diversity of tourist places such as archaeological, religious, therapeutic …