Exploring the adoption of a service innovation: A study of Internet banking adopters and non-adopters

S Ozdemir, P Trott - Journal of Financial Services Marketing, 2009 - Springer
Internet banking (IB) is the latest and most innovative service offered by the banks in Turkey.
However, recent indicators regarding IB use in Turkey show that the majority of the Internet …

Segmenting internet banking adopter and non‐adopters in the Turkish retail banking sector

S Ozdemir, P Trott, A Hoecht - International Journal of Bank Marketing, 2008 - emerald.com
Purpose–This study aims to identify perceptual, experience related, demographic, socio‐
economic and situational characteristics of internet banking adopters and non‐adopters. In …

Transitioning to Agile Organizational Structures: A Contingency Theory Approach in the Financial Sector

DB Pacheco-Cubillos, J Boria-Reverter, J Gil-Lafuente - Systems, 2024 - mdpi.com
The primary objective of this investigation is to explore the key factors within a large
corporation that facilitate the transition from a conventional hierarchical organizational …

Customers' expectations for next generation internet banking

A Seetharaman, S Singhal, P Galdhar… - Journal of Information …, 2016 - World Scientific
This paper posits six new factors that impact customers' expectations for next generation
internet banking. The factors are innovative interface, integration with social media, money …

Razvoj metodologije marketinških istraživanja na Internetu

NN Ljepava - Универзитет у Београду, 2016 - nardus.mpn.gov.rs
Informacione tehnologije i Internet doneli su nove pristupe u marketingu i integrisanim
komunikacijama, ostvarivši uticaj skoro na sve marketinške koncepte i alate. U eri digitalnih …

Глаголи узроковања у енглеском и српском језику

T Ružin - Универзитет у Београду, 2015 - nardus.mpn.gov.rs
У овој докторској дисертацији се истражују глаголи са узрочним значењем у енглеском
и српском језику. Испитивање глагола узроковања у раду је семантички оријентисано …