Paris to New York shows how competition and cooperation between transatlantic designers
and entrepreneurs built the groundwork of today's international fashion industry. Véronique …

This article discusses the storytelling strategies adopted by luxury fashion companies to
build global brands from the 1990s onwards. Using the example of Christian Dior, it is …

Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a
globalized material culture. Over the past 30 years, the luxury goods industry has undergone …

This book explores the luxury industry and how it has undoubtedly been one of the fastest-
growing sectors since the 1970s, and one in which Europe has managed to strengthen its …

Purpose The purpose of this study is to explore the relationship between income inequality
and the demand for high-end luxury wine. The consumption of luxury goods has …

This chapter focuses on actual threats, the risks of those threats, and the actors' perceptions
and expectations of those risks, threats, and opportunities. Political risk not only affects the …

Asia has increasingly become the place to sell luxury goods as a result of economic growth.
Swiss luxury watch groups have all turned to new Asian markets since the late 1990s, with …