Inauthentic inclusion: Exploring how intention to use AI‐generated diverse models can backfire

S Sands, V Demsar, C Ferraro… - Psychology & …, 2024 - Wiley Online Library
Rapid advances in AI technology have important implications for, and effects on, brands and
advertisers. Increasingly, brands are creating digital models to showcase clothing and …

Ethical identity, social image and sustainable fashion: still an impossible deal? A sociopsychological framework of ethical consumers' attitude-behavior gaps

L Zollo - Journal of Consumer Marketing, 2024 - emerald.com
Purpose This paper aims to propose a multilevel framework of fashion consumer ethics that
unpacks how ethical consumers publicly express their identity through sustainable fashion …

Fluency and the perceived ethicality of corporate social (ir) responsibility

G Grolleau, N Mzoughi, S Wright - Psychology & Marketing, 2023 - Wiley Online Library
Corporate social responsibility (CSR) has remained a focus in business and society for
decades. Existing research, however, has only begun to examine moral violations, or …

Anxious Altruism: Virtue Signaling Mediates the Impact of Attachment Style on Consumers' Green Purchase Behavior and Prosocial Responses

MJS Hasni, FA Konuk, T Otterbring - Journal of Business Ethics, 2024 - Springer
Virtue signaling serves to express moral and ethical values publicly, showcasing
commitment to social and sustainable ideals. This research, conducted with non-WEIRD …

From discomfort to desirable: The effect of embarrassment on prosocial consumption

V Sangwan, M Maity, S Tripathi… - Psychology & …, 2024 - Wiley Online Library
Embarrassment plays a pivotal role in the consumer landscape by significantly influencing
consumers' purchase and consumption experiences. While marketing scholarship has …

Immersive technology and cause‐related marketing: The role of personalization and value co‐creation

CC Luan, TA Phan - Journal of Consumer Behaviour, 2024 - Wiley Online Library
This research conducted two studies to investigate the impact of immersive technology
adoption on facilitating sustainable consumption behavior according to the perceived value …

酒店机器人包容性服务定位对顾客公民行为的影响基于社会认同和社会反应理论视角

孙建鑫, 马宝龙, 李晓飞 - 北京理工大学学报(社会科学版), 2024 - journal.bit.edu.cn
随着人工智能在酒店业的广泛应用, 服务机器人在提升服务交付效率, 改善顾客消费体验的同时,
也引发了顾客的非公民行为. 在此背景下, 通过对机器人进行包容性服务定位已经成为许多酒店 …

The Influence Mechanism of Hotel Robot Inclusive Service Positioning on Customer Citizenship Behavior From the Perspective of Social Identity and Social Response …

J SUN, B MA, X LI - Journal of Beijing Institute of Technology …, 2024 - journal.bit.edu.cn
With the wide application of artificial intelligence in the hotel industry, service robots not only
enhance the efficiency of service delivery and improve customer consumption experience …

Effects of Communication Anthropomorphism on Consumer Purchase Intentions in Virtual Streamer Live-streaming Shopping

LAI SHUZHEN, J Shin - 한국경영학회융합학술대회, 2024 - dbpia.co.kr
With the rapid growth of AI technology, a new form of live-streaming shopping has emerged-
virtual streamer live-streaming shopping. Virtual streamers can form an emotional …

[PDF][PDF] Le sentiment d'appartenance des personnes d'origine étrangère en Belgique: une étude comparative entre les populations d'origine subsaharienne et les …

M Lardinoit, B Schoumaker - dial.uclouvain.be
Ce mémoire examine le sentiment d'appartenance (SA) des personnes d'origine turque,
marocaine, congolaise, rwandaise et burundaise en Belgique dans une étude quantitative …