Diverse forms of environmental problems pose a serious threat to the natural environment.
Environmental sustainability is the foremost topic in the contemporary tourism and hospitality …

Sustainability communication in tourism is an emerging research topic. In acknowledgement
of tourism researchers' and practitioners' need to gain a better theoretical and practical …

This research aims to investigate tourists' sustainable consumption values and choice
behaviour regarding green products in Europe by integrating the Theory of planned …

In this study, we aim to investigate environmental management representatives' perceptions
regarding the extent of the contribution of green hotel practices to achieving the environment …

Organisations brand their products with the goal of creating a wide array of benefits intended
to attract consumers and at the same time reduce risk and maximise profits. Drawing on the …

Fostering customer green purchase behavior is a fundamental constituent of an eco‐friendly
hospitality firms' success. The present study developed a theory of green purchase behavior …

Despite the notable growth of the halal tourism market on the global stage, little research
has been offered to observe the intricate procedures involved in Muslim tourists' behaviour …

The COVID-19 pandemic has caused a crisis in the hotel industry worldwide, but few studies
have suggested methods to retain customers. This study proposes hygiene management as …

The trend of introducing organic private label (OPL) products aim to attract health-conscious,
environmentally concerned consumers and create store loyalty. Within this context, this …

The study, being explorative, attempts to extend the social-psychological behavioral model
ie Theory of Planned Behavior (TPB) by including two additional constructs viz. moral …