Consumer behavioral intention toward sustainable biscuits: An extension of the theory of planned behavior with product familiarity and perceived value

RM Dangelico, G Ceccarelli… - Business Strategy and …, 2024 - Wiley Online Library
Sustainable food consumption may help mitigate the impact that the food industry exerts on
the natural environment. To foster sustainable food consumption, it is essential to …

The long-term risk familiarity effect on courier services' digital branding during the COVID-19 crisis

DP Sakas, IDG Kamperos, MC Terzi - Journal of Theoretical and Applied …, 2022 - mdpi.com
The explosion of e-commerce creates new opportunities for courier companies to thrive,
making the industry one of the success stories, due to its sustainability and resilience during …

Modelling of consumer challenges and marketing strategies during crisis

I Ishrat, M Hasan, A Farooq, FM Khan - Qualitative Market Research …, 2023 - emerald.com
Purpose Marketing is all about understanding your consumers and giving them what they
want. However, this process becomes more complicated in times of economic crisis and …

Understanding consumers' emotional responses towards extreme foodporn contents in social media: Case of whole oven baked camel

O Güler, N Şimşek, G Akdağ, SO Gündoğdu… - International Journal of …, 2024 - Elsevier
Purpose This study aims to understand emotional responses towards extreme FoodPorn
content in social media. In line with this purpose, this research seeks answers to the …

Mediating effect of perceived risk on familiarity and purchase intention: an empirical analysis for private label apparels

M Gandhi, S Ubba - Asia-Pacific Journal of Business Administration, 2024 - emerald.com
Mediating effect of perceived risk on familiarity and purchase intention: an empirical analysis
for private label apparels | Emerald Insight Books and journals Case studies Expert Briefings …

Carbon labeling on meals in a ferry canteen

H Lane, O Pokutnia, MD Walker… - … of Philanthropy and …, 2024 - Wiley Online Library
The field experiment was conducted to explore in what ways CO2 labeling impacts
customers' product selection. The objective of this study is the connection between eco …

[PDF][PDF] FACTORS AFFECTING CONSUMER BUYING DECISION DURING COVID-19 IN MALAYSIA

WFW Zulkiffli, ESB Abd Sani, LM Hong - ICEBTH 2021, 2021 - myscholar.umk.edu.my
The focus of this research is to look into the elements that influence customer purchasing
decisions during Covid-19 in Malaysia's worst-affected areas. Consumer spending habits …

PT Pertamina Mor Vi's Strategy To Face Asphalt Import Prohibition

IP Yuliana - 2024 - dspace.uii.ac.id
This research was conducted because of the import prohibition phenomenon by the
President of the Republic of Indonesia (RI), Mr. Joko Widodo, who stated that asphalt …

[PDF][PDF] THE IMPACT OF THE V-LABEL ON CONSUMERS'PERCEPTIONS AND INTENTIONS: A COMPARISON BETWEEN PRIVATE BRANDS AND NATIONAL …

B Lambert - libstore.ugent.be
This study investigates whether the addition of the V-label on product packaging would
increase or decrease consumers' purchase intentions. Furthermore, we wanted to …

[PDF][PDF] Analysis of Consumer Behavior in The Decision-Making Process of Vegetable Purchase During the Covid-19 Pandemic at Bu Dipo's Vegetable Store

R Sambodo - JIA (Jurnal Ilmiah Agribisnis), 2022 - academia.edu
Research to explain the characteristics of vegetable consumers at Bu Dipo's store, analyze
the decision-making process of buying vegetables, and explore the behaviour of vegetable …