Social media advertising platforms: a cross-cultural study
Y Zotos, N Chatzithomas, C Boutsouki… - … Journal on Strategic …, 2014 - ktisis.cut.ac.cy
The advent of social media tools has led to a new era in advertising theory and practice.
However, scant amount of research addresses the ways in which social media are used in …
However, scant amount of research addresses the ways in which social media are used in …
[PDF][PDF] National software industry survey 2008: The finnish software industry in 2007
M Rönkkö, OP Mutanen, N Koivisto, J Ylitalo… - Helsinki University of …, 2008 - academia.edu
This report presents the results of the eleventh annual Finnish software industry survey. The
software industry is a challenging one for survey research due to the pervasive nature of …
software industry is a challenging one for survey research due to the pervasive nature of …
User involvement in the innovation process: Development of a framework for e-services
H Gillig, K Sailer - 2012 18th International ICE Conference on …, 2012 - ieeexplore.ieee.org
This paper focuses on user involvement in the innovation process in the area of services
and especially e-services, a highly unexplored topic. Our research is built on a …
and especially e-services, a highly unexplored topic. Our research is built on a …
Peer-to-peer service quality and its consequences in virtual communities
A Valtakoski, J Peltonen, MOJ Laine - 2010 - aisel.aisnet.org
Virtual communities are an increasingly popular way to conduct business over the Internet.
However, from the service provider's point of view they pose special challenges. In …
However, from the service provider's point of view they pose special challenges. In …
Peer-to-peer service quality in virtual communities
A Valtakoski, J Peltonen, MOJ Laine - Studies in Virtual Communities …, 2013 - igi-global.com
Virtual communities are an increasingly popular way to conduct business over the Internet.
However, from the service provider's point of view they pose special challenges. In …
However, from the service provider's point of view they pose special challenges. In …
Software firm business models with virtual communities
MOJ Laine, M Ronkko, A Valtakoski - 2009 - aisel.aisnet.org
The introduction of internet technology has fundamentally changed the software industry.
Instead of using the traditional licensing business model, software firms now compete with a …
Instead of using the traditional licensing business model, software firms now compete with a …
WEB BUSINESS AND DEVELOPMENT OPPORTUNITIES-Learning from Community Networked Services
J Peltonen, DG Messerschmitt… - … Conference on Web …, 2009 - scitepress.org
In this position paper we analyze a category of internet service firms providing what we call
“community networked services”(CNS), a concept often discussed under the broad umbrella …
“community networked services”(CNS), a concept often discussed under the broad umbrella …