Exploring the influence of ChatGPT on tourism behavior using the technology acceptance model
L Solomovich, V Abraham - Tourism Review, 2024 - emerald.com
Purpose The present study's aims are twofold: 1) to contribute to theory development by
accounting for both personality and trust in the conceptualization of technology acceptance …
accounting for both personality and trust in the conceptualization of technology acceptance …
The determinants of customer loyalty in the sharing economy: a study of the largest local food delivery apps in Indonesia
The study examines the impact of customer-based value perception on customer loyalty with
food delivery services applications provided by technology services companies in the …
food delivery services applications provided by technology services companies in the …
The impact of shared value proposition on consumer engagement through a sense of brand community
J Lin, C Long, B Liu - International Journal of Consumer Studies, 2024 - Wiley Online Library
Creating shared value (CSV) literature has heralded enterprises generating economic
benefit while simultaneously adding value to society. Existing research predominantly …
benefit while simultaneously adding value to society. Existing research predominantly …
The gloomy side of value co-creation for service employees
NS Terblanche, BJ Babin - Journal of Services Marketing, 2024 - emerald.com
Purpose There is a paucity of published research regarding service employees' side of
gloomy consequences emanating from value co-creation (VCC). The purpose of this paper …
gloomy consequences emanating from value co-creation (VCC). The purpose of this paper …
Impact of advertising puffery on purchase intention and brand loyalty of young adults
KK Punjani, VVR Kumar… - International Journal of …, 2024 - Wiley Online Library
This research study proposes a model to test the impact of advertising puffery on purchase
intention and brand loyalty involving the mediating role of ad‐related factors—likability of the …
intention and brand loyalty involving the mediating role of ad‐related factors—likability of the …
[HTML][HTML] Actions are oriented to delight travelers: A sequential mediation model to explore the relationship between travel quality and re-travel intentions
MKH Naeem, Y Wang, M Ayub, A Akram, MS Jamal - Acta Psychologica, 2024 - Elsevier
The actions are oriented to delight travelers where existing protocols fall short of solving
problems in the travel and tourism industry, seeking the retention of commuters by offering …
problems in the travel and tourism industry, seeking the retention of commuters by offering …
[HTML][HTML] Service failure is bound to happen: Unraveling the impact of dissatisfaction, complaint behavior and re-travel intention in travel and tourism industry
MKH Naeem, B Nadezhda, Y Wang - Acta Psychologica, 2024 - Elsevier
Abstract Service failure is bound to happen, but dissatisfaction has always been undermined
by scholars previously. The present study investigates dissatisfaction factors in travel …
by scholars previously. The present study investigates dissatisfaction factors in travel …
Navigating on Mobile Shopping Applications: Examining the Interplay among Online Customer Experience, Customer Brand Relationships and Customer Citizenship …
I Bansal, A Thakur - Services Marketing Quarterly, 2024 - Taylor & Francis
Online customer experience is now a crucial business component. The present study
examines the association between Online Customer Experience (OCE), Customer Brand …
examines the association between Online Customer Experience (OCE), Customer Brand …
[PDF][PDF] Value Co-Creation In E-Commerce Platforms: The Role Of Personality Traits And Trust
W Widyastuti - Folia Oeconomica Stetinensia, 2024 - intapi.sciendo.com
Purpose: This study aims to analyze the factors that influence online value co-creation in e-
commerce platforms. This study attempts to examine the value co-creation that occurs online …
commerce platforms. This study attempts to examine the value co-creation that occurs online …