The effect of CSR on corporate image, customer citizenship behaviors, and customers' long-term relationship orientation

M Kim, X Yin, G Lee - International Journal of Hospitality Management, 2020 - Elsevier
With the expansion of corporate social impact, corporate social responsibility (CSR)
activities have been regarded as a critical factor for corporate management. There is a need …

Public relations' place in corporate social responsibility: Practitioners define their role

SY Kim, BH Reber - Public relations review, 2008 - Elsevier
Qualitative responses from 173 PR practitioners were used to analyze their roles and
contribution to corporate social responsibility (CSR). Practitioners identified five roles for …

From Homo Economicus to Homo dialogicus: Rethinking social media use in CSR communication

ML Kent, M Taylor - Public relations review, 2016 - Elsevier
This essay explores corporate social responsibility (CSR) communication through social
media. Today, corporations across the world enact CSR campaigns and use social media as …

Corporate social responsibility as an organizational attractiveness for prospective public relations practitioners

SY Kim, H Park - Journal of business ethics, 2011 - Springer
This study viewed students majoring in public relations as prospective public relations
practitioners and explored their perceptions about corporate social responsibility (CSR) as …

Corporate social responsibility communication of Chinese and global corporations in China

L Tang, H Li - Public Relations Review, 2009 - Elsevier
This paper explored how leading Chinese and global companies operating in China
communicate their corporate social responsibility (CSR) principles and practices to the …

Evaluating sustainable drivers for social responsibility in the context of ready-made garments supply chain

A Kumar, A Moktadir, ZR Liman, A Gunasekaran… - Journal of Cleaner …, 2020 - Elsevier
The approach of incorporating social responsibility (SR) practices into the supply chain
network is gradually becoming a popular business strategy in developing countries. SR …

The effect of corporate social responsibility compatibility and authenticity on brand trust and corporate sustainability management: For Korean cosmetics companies

SH Lee, GY Jeong - Frontiers in Psychology, 2022 - frontiersin.org
The purpose of this study is to examine whether corporate social responsibility (CSR)
activities perceived by consumers affect brand trust and corporate sustainability …

Public relations and corporate social responsibility

JL Bartlett - The handbook of communication and corporate …, 2011 - Wiley Online Library
The central role of public relations is to understand and advise on the relationship and
expectations between organizations and environment on the basis that the will of the public …

Socially constructed environmental issues and sport: A content analysis of ski resort environmental communications

S Spector, C Chard, C Mallen, C Hyatt - Sport Management Review, 2012 - Elsevier
The United Nations (UN) purported that “whenever a person engages in sport there is an
impact on the environment”(UN, 2010, np). The purpose of this research was to examine the …

[PDF][PDF] Using CSR to mitigate information asymmetry in the banking sector

A Semenescu, CV Curmei - Management & Marketing, 2015 - sciendo.com
The paper examines the power of corporate social responsibility to reduce information
asymmetry and to act as a marketing instrument in the banking sector. Trust is the most …