Purpose The purpose of this paper is to empirically test some of the consumer engagement
frameworks that have been previously proposed in marketing literature …

This study is to examine the effects of service quality, customer relationship learning, product
quality, and customer engagement on increasing customer value. The researchers propose …

Concerning Indonesia s rapid growth of mobile internet usage and also a growing mobile
game market, this research aims to analyze the influence of Customer-to-Customer …

Until now, the relationship between satisfaction and loyalty has been extensively examined
among various customers residing in different regions of the world. Customers who are …

Purpose: Brand prestige can be quantified from a consumer's perspective, but it has not yet
been examined. Keeping in view that EWOM can alter behaviors and perceptions, the …

Nghiên cứu này xác định các yếu tố phản ánh giá trị cảm nhận của hành khách đối với dịch
vụ của Hãng Hàng Không (HHK) chi phí thấp (LCC) và xem xét vai trò của giá trị cảm nhận …

This research analyses the influence of service quality, customer engagement, perceived
value, customer satisfaction, brand image toward PT. Kereta Api Indonesia passenger …

This study aims to examine the various factors affecting customer loyalty through the
mediating effect of customer engagement. The research methodology was carried out in a …

ISSN: 2320-5407 Int. J. Adv. Res. 9(08), 912-920 RESEARCH ARTICLE …………………………………………………
Page 1 ISSN: 2320-5407 Int. J. Adv. Res. 9(08), 912-920 912 Journal Homepage: - www.journalijar.com …