From Premium to Mass: How Service Robots Shift Brand Premiumness
Service robots and other automation technologies are increasingly being deployed in
premium retail and service establishments. While these technologies may signal a brand's …
premium retail and service establishments. While these technologies may signal a brand's …
Consumer perception of corporate social responsibility (CSR) through retail brand labels disclosure
B Casais, A Teixeira, C Fernandes - International Journal of Social …, 2022 - igi-global.com
Retail brands were initially introduced as low quality brands with low prices. Currently,
customers understand that these brands are valuable price/quality options and have a …
customers understand that these brands are valuable price/quality options and have a …
Hinn einfaldi hljóðláti sölumaður: Áhrif mínimalískrar hönnunar vöruumbúða á skynjun neytenda á snyrtivörum og matvörum
ES Borowski - skemman.is
Vöruumbúðir hafa mikil áhrif á kaupákvörðun neytenda, þar sem hönnun þeirra gegnir
lykilhlutverki. Mínimalísk hönnun vöruumbúða hefur orðið sífellt vinsælli og hafa neytendur …
lykilhlutverki. Mínimalísk hönnun vöruumbúða hefur orðið sífellt vinsælli og hafa neytendur …