[PDF][PDF] Impact and Challenges of Digital Marketing in Healthcare Industries during Digital Era and Covid-19 Pandemic

K Khiong - Journal of Industrial Engineering & Management …, 2022 - jiemar.org
The purpose of this study is to analyze the impact and challenges of digital marketing in
health care industries during the digital era and covid-19 pandemic. The research method is …

Academic library marketing in the post-COVID world

M Fraser-Arnott - The Journal of Academic Librarianship, 2023 - Elsevier
The COVID pandemic forced academic libraries to quickly and dramatically adjust their
operations. This article explores how marketing in academic libraries was represented in the …

The impact and challenges of digital marketing in the health care industry during the digital era and the COVID-19 pandemic

SB Pasaribu, D Novitasari, FS Goestjahjanti… - Frontiers in public …, 2022 - frontiersin.org
According to Arni and Laddha (1), the healthcare industry was under great pressure due to
the emergence of COVID-19. The COVID-19 pandemic has had devastating effects on the …

Digital marketing in the hospitality industry: Adoption, use, firm performance and national development

AN Kariru - 2022 - repository.mut.ac.ke
Digital marketing integrates electronic technology with traditional marketing concepts and
covers strategies such as social media, video, content, affiliate, mobile and internet …

Tourist Destination Brand Loyalty and Experiential Marketing: A Case of Langkawi Island, Malaysia

Y Jiaqi, BSX Teo - Journal of Positive School Psychology, 2022 - journalppw.com
Experienctial marketing is a marketing strategy used to deeply engage the customers
loyality in the product or the industry. The present study assess the impact of experiential …

[PDF][PDF] Digital Marketing Strategy in Admitting New Students during COVID 19 in Maritime Educational Institutions-An Empirical Study

D Rajasekar, PS Aithal - International Journal of Management …, 2022 - supublication.com
Purpose: The goal of this study is to determine how digital marketing affected student
enrollment at maritime educational institutions in the year COVID 19. Design/Methodology …

Pemanfaatan Media Promosi Pemasaran Digital: Studi Pada Rumah Sakit di Kabupaten Malang

SN Rahmah - Jurnal Pengabdian kepada Masyarakat, 2023 - jurnal.polinema.ac.id
Pesatnya perkembangan teknologi di era digital membuat masyarakat tidak bisa lepas dari
gadget dan media sosial. Hal ini perlu diperhatikan oleh rumah sakit sebagai penyedia …

EFFECT THE APPLICATION OF DIGITAL MARKETING ON CUSTOMER SATISFACTION: THE CASE OF FOUR STAR HOTELS IN ADDIS ABABA ETHIOPIA

N HANNA - 2024 - repository.smuc.edu.et
The main objective of this study was to affect the application of digital marketing on customer
satisfaction on four star hotels in Addis Ababa Ethiopia. A researcher used a stratified …

[PDF][PDF] The Relationship Between Digital Marketing Strategies and Firm Performance In Selected Hospitals In Beijing, China

ZS Tao, NNBO Din, NB Zainal, S Balakrishna - kwpublications.com
Healthcare marketing is a broad field that includes both general and specific knowledge of
marketing and business activities related to goods and services in the areas of medicine …

The Impact of Covid19 on Digital Marketing

P Roy, S Deb, D Datta - … in Business and Economy: Lessons from …, 2023 - books.google.com
In the year 2020, the social aspects, economic status, and personal lives of individuals were
disturbed due to the widespread outbreak of the pandemic covid-19. Lockdown was …