Role of public relations in corporate reputation management: A study of PR practitioners in selected multinational organisations in Ghana
AA Anani-Bossman - Corporate Reputation Review, 2021 - Springer
The study examines the role of public relations in building and maintaining corporate
reputation in Ghana. Corporate reputation is largely regarded as the most important, albeit …
reputation in Ghana. Corporate reputation is largely regarded as the most important, albeit …
Digital Public Relations: Efforts to Manage Interactions and Build Reputation
AM Purba, YI Indainanto - Dicoment Journal Digital …, 2024 - jurnal.literasipublisher.co.id
The aim of this article is to understand the new dynamics in the relationship between
organizations and their public in the context of digital public relations and to formulate …
organizations and their public in the context of digital public relations and to formulate …
[PDF][PDF] External perception of organisational culture and customer based corporate reputation: The mediating role of transparent communication
NA Yusuf, CS Mustaffa, B Mohamad - The Journal of Social …, 2018 - repo.uum.edu.my
Companies that are able to take advantage of good reputation are likely to increase their
economic performance by retaining large customer base. While studies have established a …
economic performance by retaining large customer base. While studies have established a …
The Role of Public Relations in Enhancing Corporate Image of Government Institutions: a Case Study of Kenya Films and Classification Board
L Jumbari - 2022 - erepository.uonbi.ac.ke
The purpose of this study was to examine the role of public relations in enhancing the
corporate image in government institutions, a case drawn from Kenya Films and …
corporate image in government institutions, a case drawn from Kenya Films and …
[PDF][PDF] THE STRUCTURAL RELATIONSHIPS BETWEEN CUSTOMER BASED CORPORATE REPUTATION, ORGANISATION PUBLIC RELATIONSHIPS …
NY AMINU - core.ac.uk
Customer-based corporate reputation (CBCR) has been identified as an emerging area of
study in the field of corporate reputation. Yet, limited research has been conducted in this …
study in the field of corporate reputation. Yet, limited research has been conducted in this …
[PDF][PDF] The Journal of Social Sciences Research
NA Yusuf, CS Mustaffa, B Mohamad - academia.edu
Companies that are able to take advantage of good reputation are likely to increase their
economic performance by retaining large customer base. While studies have established a …
economic performance by retaining large customer base. While studies have established a …
[PDF][PDF] Effects of Corporate Social Responsibility Dimensions on Customer Based Corporate Reputation in the Nigerian Insurance Industry
NA Yusuf, CS Mustaffa, B Mohamad - 2018 - researchgate.net
The objective of this paper is to examine empirically the influence of corporate social
responsibility on customer-based corporate reputation of the Nigerian insurance industry …
responsibility on customer-based corporate reputation of the Nigerian insurance industry …