互联网的快速发展给各大电商平台和生产厂家带来机遇的同时也带来了挑战.
用户在互联网上购物的同时, 产生了海量的评论数据, 而在这些评论文本中包含着许多有价值的 …

Facebook advertising has become one of the most used social media advertising platforms
in the Sri Lankan telecommunication industry. The industry is growing rapidly over the past …

Purpose-While brand equity is widely recognized as one of the most important areas of
strategic marketing, it is a rather new and complex research topic in social media context …

Tal qual as empresas as nações também possuem uma marca, são as chamadas marcas-
país (Country Brand), com capacidade de influenciar positiva ou negativamente os produtos …

The growth of social media makes it possible for brand managers to monitor consumers'
perceptions and attitudes towards brand in a new way, which is timelier and more cost …

Despite the enormous increase in the number of Arabic posts on social networks, the
sentiment analysis research into extracting opinions from these posts lags behind that for the …

This work-in-progress paper describes our process for developing a data collection method
to study the resource networks students use to complete engineering homework problems …

sociala medier och nätverk under etableringsåren. Närmare ska studien undersöka hur
användning av nätverk utvecklas, samt hur nya nätverk nås. Studien ämnar bidra med ökad …

The rapid development of the national economy is accompanied by a significant
improvement in people's living standards, and people have a stronger demand for travel …

Actualmente, el mercado de retail de ropa en Perú se encuentra en constante crecimiento.
Más del 50% de las ventas totales son procedentes de tiendas independientes. Ante la …