[PDF][PDF] The Influence Of Viral Marketing, Brand Awareness, And Distribution Intensity On Purchase Decision Through Brand Preference In Mixue Consumers

MAR Alfarez, AM Sadat - International Journal of Current …, 2024 - scholarsnetwork.org
The aim of this research is to determine the influence of viral marketing, brand awareness,
and distribution intensity on purchase decision through brand preference in mixue …

The Effect of Product Knowledge and Market Orientation on Business Performance in MSMEs

RW Dewangga, SP Nugroho - Jurnal Ilmiah Manajemen Kesatuan, 2024 - jurnal.ibik.ac.id
Globalization has had a significant impact on the business world, especially in terms of
expanding market reach and increasing competition. In the growing digital era, information …

PENGARUH GREEN MARKETING DAN PRODUCT KNOWLEDGE TERHADAP BRAND PREFERENCE

AR Haidi, HAJ Juwita - Jurnal Manajemen Pemasaran dan Perilaku …, 2024 - jmppk.ub.ac.id
Penelitian ini bertujuan untuk menginvestigasi pengaruh green marketing dan product
knowledge terhadap brand preference pada produk Aqua Recycle Life 100% di wilayah …

[引用][C] Pengaruh People, Process, dan Physical Evidence terhadap Kepuasan Konsumen pada Hydealson Barbershop di Kota Denpasar

H Lim, IPP Astawa, MDP Agustina - WidyaAmrita: Jurnal Manajemen, Kewirausahaan …, 2024