Analysis of collaboration evolution in AHP research: 1982–2018

D Yu, G Kou, Z Xu, S Shi - International Journal of Information …, 2021 - World Scientific
Bibliometric analysis is effective for evaluating the merits of a given discipline. This study
provides an analysis of collaboration evolution in analytic hierarchy process (AHP) research …

Scheduling in the service industries: An overview

M Pinedo, C Zacharias, N Zhu - Journal of systems science and systems …, 2015 - Springer
Scheduling plays an important role in many different service industries. In this paper we
provide an overview of some of the more important scheduling problems that appear in the …

Cast demographics, unobserved segments, and heterogeneous switching costs in a television viewing choice model

R Shachar, JW Emerson - Journal of Marketing Research, 2000 - journals.sagepub.com
An accurate television viewing choice model is an important tool for television executives
and advertisers. The authors present a new viewing choice model, which differs from the …

Scheduling commercials on broadcast television

S Bollapragada, M Garbiras - Operations Research, 2004 - pubsonline.informs.org
Television networks sell advertising slots to clients by the shows on which the commercials
air. The networks determine the exact location in the show that a commercial will air at a …

Forecasting television ratings

PJ Danaher, TS Dagger, MS Smith - International Journal of Forecasting, 2011 - Elsevier
Despite the state of flux in media today, television remains the dominant player globally for
advertising spending. Since television advertising time is purchased on the basis of …

Still 'watching'TV? The consumption of TV fiction by engaged audiences

A Dhoest, N Simons - Media and communication, 2016 - cogitatiopress.com
There is no denying that television, as a medium and an institution, has drastically changed
in the age of digitization and convergence. For audiences, this has not only opened up …

Scheduling commercial videotapes in broadcast television

S Bollapragada, MR Bussieck… - Operations …, 2004 - pubsonline.informs.org
This paper, motivated by the experiences of a major US-based broadcast television network,
presents algorithms and heuristics to schedule commercial videotapes. Major advertisers …

Demand-driven scheduling of movies in a multiplex

J Eliashberg, Q Hegie, J Ho, D Huisman… - International Journal of …, 2009 - Elsevier
This paper is about a marketing decision support system in the movie industry. The decision
support system of interest is a model that generates weekly movie schedules in a multiplex …

[图书][B] The business of culture: strategic perspectives on entertainment and media

J Lampel, J Shamsie, TK Lant - 2006 - books.google.com
The business of culture is the business of designing, producing, distributing, and marketing
cultural products. Even though it gives employment to millions, and is the main business of …

Competition through exclusivity in digital content distribution

IR Chiang, JH Jhang‐Li - Production and Operations …, 2020 - journals.sagepub.com
Following decades‐long subscriber growth, cable TV is experiencing a perceptible decline
in viewership as a result of escalating fees, outdated content search, and rigid program …