The purpose of this study is to explore the effect of consumer self-concept clarity and
materialism on consumers' self-brand connection and communal-brand connection as well …

The current study explores the underlying psycho-social motivations of consumer-centric
fear of missing out (FoMO) and, in turn, its effects on consumption behavior. More …

Many indicators have been proposed that can contribute to impulse buying. However, few
studies have examined the role of social comparison in impulse buying, materialism, and …

Based on the social identity theory, this study investigates the mediation and moderation
mechanism of CSR on job applicant attraction. A total of 395 job seekers are recruited to join …

Öz Materyalist bir yaşam tarzı, gelişmiş ülkeler için modern yaşamın ayrılmaz bir parçası
olarak görünmektedir. Para ve mülklerin temsil ettiği güç ve prestij ile toplumsal statü …

This study has focused on the issues in buying behavior of consumers toward the fashion
clothing brands, as in Malaysian society, the fashion clothing brands are facing very hard …

Based on the first-hand survey data for 910 people without financial freedom in China during
November 2019 and June 2020, this paper investigates the impact of conspicuous tourism …

Purpose The purpose of this conceptual paper is to present a framework for the interplay
between ethics education and consumer wisdom for future empirical research. The paper …

Consumo de experiências colecionáveis em diferentes destinos turísticos | PODIUM Sport,
Leisure and Tourism Review Ir para o conteúdo principal Ir para o menu de navegação …

Toplumda bireylerin materyalist eğiliminin bilinmesi, devlet politikalarını veya pazarlama
stratejilerini geliştirenlerden sosyal bilim araştırmacılarına kadar farklı kesimleri yakından …