Islamic marketing: A literature review and research agenda

MAA Mamun, CA Strong… - International Journal of …, 2021 - Wiley Online Library
This study adopts a novel approach by combining two complementary tools: bibliometric
method of scientific mapping and content analysis of 113 published articles on Islamic …

Desecularization, social identity, and consumer intention to purchase religious products

J Zeqiri, B Alserhan, K Gleason, V Ramadani - … Forecasting and Social …, 2022 - Elsevier
Limited research exists regarding the impact of religion and religiosity on consumer
behavior, particularly in the context of a desecularizing society. In this paper, we examine …

The influences of Islamic retail mix approach on purchase decisions

H Monoarfa, J Juliana, R Setiawan… - Journal of Islamic …, 2023 - emerald.com
Purpose This study aims to investigate the influence of the Islamic retail mix of product, price,
promotion and store atmosphere on consumers' purchase decisions. Design/methodology …

[PDF][PDF] Halal food supply chain knowledge and purchase intention

FAM Yusoff, RNR Yusof, SR Hussin - International Journal of …, 2015 - academia.edu
This study examines the influence of halal supply chain knowledge on Muslim and non-
Muslim consumers' intention to purchase halal food products. This includes knowledge of …

The influence of Islamic attributes and religious commitments toward halal wellness services customer satisfaction and loyalty

N Sobari, A Kurniati, H Usman - Journal of Islamic Marketing, 2022 - emerald.com
Purpose This study aims to analyze the behavior of Indonesian Muslim consumers toward
halal wellness services, especially to determine the effect of Islamic attributes providing …

The impact of customer halal supply chain knowledge on customer halal fashion purchase intention

E Sumarliah, T Li, B Wang, A Moosa… - Information Resources …, 2021 - igi-global.com
Prior studies have demonstrated that halal supply chain knowledge by professionals within
an organization is a vital predictor of halal clothing buying intention. This research in …

Mediating effect of Halal image on Muslim consumers' intention to patronize retail stores: Some insights from Malaysia

N Mohd Suki, AS Abang Salleh - Journal of Islamic Marketing, 2018 - emerald.com
Purpose Muslim consumers' tendency to patronize stores with Halal images and purchase
genuine Halal products is closely related to their effort to maintain Islamic identity, and this is …

[PDF][PDF] Religion in consumer behaviour research: the significance of religious commitment and religious affiliation

ASA Abu-Alhaija, RNR Yusof, H Hashim… - … Journal of Economics …, 2018 - researchgate.net
This study discusses the influence of religion on customers' attitudes and behaviors mainly
through religiosity and religious affiliation as important religious factors can provide a further …

Hijab fashion supply chain: a theoretical framework traversing consumers' knowledge and purchase intention

E Sumarliah, T Li, B Wang - MATEC Web of Conferences, 2020 - matec-conferences.org
The recent expeditious growth of Muslim population in the world initiates a dramatic upsurge
of demand for Hijab fashion. Hijab fashion is a green and sustainable fashion in accordance …

Muslim clothing online purchases in Indonesia during COVID-19 crisis

M Salim, R Aprianto, S Anwar Abu Bakar, M Rusdi - Economies, 2022 - mdpi.com
Today, online Muslim clothing providers in Indonesia are faced with increasing competition
in business openness. This condition requires online Muslim clothing providers to be more …