This review paper has the aim of systematically analysing studies published in five
hospitality journals over the period 2000 to 2016. The review was organized around four …

Purpose Scales play an important role in researching and understanding a field. This study
aims to explore scales developed in hospitality and tourism to identify the trends and the …

Purpose This paper aims to investigate how banking websites can activate customer
engagement (CE) to consequently enhance customer trust and retention …

This paper investigates the factors influencing the intention to adopt cryptocurrency
payments among small to medium-sized enterprises (SMEs) in tourism and hospitality …

Despite the hospitality industry reeling under the impact of COVID-19, few studies provide
practitioner-oriented perspectives capturing dimensions of guest loyalty within emerging …

Purpose Despite growing academic interest in social identification (eg customer brand
identification) and social exchange (eg commitment/loyalty), little remains known regarding …

To enlarge current understanding of hospitality brand management, this study investigates
the relationship among social identity and social exchange marketing constructs. Therefore …

Companies are increasingly seeking consumer engagement with their services or products.
The current study investigates the interrelationships among consumer engagement and …

The current study explores what defines customer experience in small businesses. Unlike
the technology-oriented customer experience characterizing large enterprises, small …

The aim of this paper is to understand consumers' perception of luxury hotel brands. To this
end, the research evaluates consumers'“big” visual data on TripAdvisor through a machine …