Eye tracking algorithms, techniques, tools, and applications with an emphasis on machine learning and Internet of Things technologies

AF Klaib, NO Alsrehin, WY Melhem… - Expert Systems with …, 2021 - Elsevier
Eye tracking is the process of measuring where one is looking (point of gaze) or the motion
of an eye relative to the head. Researchers have developed different algorithms and …

Hypothetical bias in stated choice experiments: Part II. Conceptualisation of external validity, sources and explanations of bias and effectiveness of mitigation methods

M Haghani, MCJ Bliemer, JM Rose, H Oppewal… - Journal of choice …, 2021 - Elsevier
This paper follows the review of empirical evidence on the existence of hypothetical bias
(HB) in choice experiments (CEs) presented in Part I of this study. It observes how the …

Consumer preferences for nutritional claims: An exploration of attention and choice based on an eye-tracking choice experiment

P Ballco, T De-Magistris, V Caputo - Food Research International, 2019 - Elsevier
Nutritional claim (NC) requirements on food packages are among the most important and
influential EU policy measures related to diet and have the capacity to promote healthy …

[HTML][HTML] Can immersive virtual reality increase respondents' certainty in discrete choice experiments? A comparison with traditional presentation formats

I Mokas, S Lizin, T Brijs, N Witters, R Malina - Journal of Environmental …, 2021 - Elsevier
Stated preference methods such as discrete choice experiments (DCEs) are used to elicit
respondents' preferences and willingness to pay (WTP) for environmental goods or services …

Consumer valuation of European nutritional and health claims: Do taste and attention matter?

P Ballco, V Caputo, T de-Magistris - Food Quality and Preference, 2020 - Elsevier
Healthier eating and convenience are two important and often divergent aspects of
contemporary diet patterns. With the intention of guiding consumers to make more informed …

Attribute non-attendance as an information processing strategy in stated preference choice experiments: Origins, current practices, and future directions

DK Lew, JC Whitehead - Marine Resource Economics, 2020 - journals.uchicago.edu
Stated preference discrete choice experiments (CE) are increasingly being used by
researchers seeking to understand people's preferences and values in environmental …

On the measurement of consumer preferences and food choice behavior: The relation between visual attention and choices

EJ Van Loo, C Grebitus, RM Nayga Jr… - Applied Economic …, 2018 - Wiley Online Library
When buying a product, consumers are confronted with a host of information presented to
them. However, this information can only affect shoppers' choices if they pay attention to it …

Using eye tracking to account for attribute non-attendance in choice experiments

EJ Van Loo, RM Nayga Jr, D Campbell… - European Review of …, 2018 - academic.oup.com
This study uses eye-tracking measures to account for attribute non-attendance (ANA) in
choice experiments. Using the case of sustainability labelling on coffee, we demonstrate …

The eyes have it: Using eye tracking to inform information processing strategies in multi‐attributes choices

M Ryan, N Krucien, F Hermens - Health economics, 2018 - Wiley Online Library
Although choice experiments (CEs) are widely applied in economics to study choice
behaviour, understanding of how individuals process attribute information remains limited …

Examining the relationship between visual attention and stated preferences: A discrete choice experiment using eye-tracking

K Balcombe, I Fraser, L Williams, E McSorley - Journal of Economic …, 2017 - Elsevier
We examine the relationship between visual attention and stated preferences derived from a
discrete choice experiment. Focussing on consumer preferences regarding country of origin …