Misinformation has been identified as a major contributor to various contentious
contemporary events ranging from elections and referenda to the response to the COVID-19 …

This introduction to the special issue “Beyond Fake News: The Politics of Disinformation”
contains four main sections. In the first, we discuss the major sociopolitical factors that have …

This is a critical study of the changing relationship between media and marketing
communications in the digital age. It examines the growth of content funded by brands …

With misinformation proliferating online and more people getting news from social media, it
is crucial to understand how people assess and interact with low-credibility posts. This study …

Covert advertisements, or those that utilize the guise and delivery mechanisms of familiar
non-advertising formats, differ from other more direct forms of advertising in several ways …

Exposure to influencer marketing of foods and beverages high in fat, sugar, and/or salt
(HFSS) increases children's immediate intake. This study qualitatively explored children's …

The Psychology of Advertising offers a comprehensive exploration of theory and research in
(consumer) psychology on how advertising impacts the thoughts, emotions and actions of …

Online targeted advertising leverages an information asymmetry between the advertiser and
the recipient. Policymakers in the European Union and the United States aim to decrease …

With most Internet users now getting news from social media, there is growing concern
about how to verify the content that appears on these platforms. Two experiments tested the …

Purpose The purpose of this study is to understand how perceived micro-celebrity-product
image congruency and product type affect native advertising effectiveness on Instagram …