[PDF][PDF] Online free product sampling: The reciprocity and diagnosticity effects
Product sampling is a popular product promotional strategy that emphasizes providing free
product trials to new customers. This study aims to investigate the impact of different product …
product trials to new customers. This study aims to investigate the impact of different product …
Using “Super Apps” in Online Retailing Operations: Evidence From a Large<? pag\break?> Hotel Chain
<? show [AQ ID= GQ4 POS= 12pt]?><? show [AQ ID= GQ5 POS= 24pt]?> The introduction of
super app, a mobile application with comprehensive e-commerce and social media …
super app, a mobile application with comprehensive e-commerce and social media …
The effectiveness of e-marketplaces for small and medium retailers in Cape Town
RS Gilton - 2022 - etd.cput.ac.za
With e-commerce on the rise, small and medium retailers (SMRs) need to find ways to stay
connected to customers; geographical barriers should not hinder their relationship with …
connected to customers; geographical barriers should not hinder their relationship with …
Using “Super Apps” in Online Retailing Operations: Evidence from a Large Hotel Chain
Abstract The introduction of Super App, a mobile application with comprehensive e-
commerce and social media functions, creates a new retailing platform that enables …
commerce and social media functions, creates a new retailing platform that enables …