How control over information creation, processing, flows, and use has become the most
effective form of power: theoretical foundations and empirical examples of information policy …

Although large amounts of data are now available to companies, mere possession of these
data is not sufficient, and for better business decisions, it is necessary to perform thorough …

This book is bible for beginning radio professionals: the complete, definitive guide to the
internal workings of radio stations and the radio industry. Not only will you begin understand …

The fifth edition of a classic text features important updates that reflect the enormous
changes that have taken place in recent years-the Internet as an important information …

This paper discusses the adoption of e-government in three Latin American countries:
Argentina, Brazil and Mexico. The study first presents a conceptual framework to examine …

The primary motivation for a business to embrace the principles of brand management is
competition, and although the notion of branding is not new to most American consumer …

As broadband—or high-speed—Internet use has spread, Internet applications requiring high
transmission speeds have become an integral part of the “Information Economy,” raising …

Abstract “Yeni Medya Teknolojileri ve Halkla İlişkiler” başlıklı bu çalışmada, esas olarak, yeni
iletişim teknolojilerinin halkla ilişkiler mesleği üzerine olan etkileri ve iletişimcilere sunduğu …

Electronic Media: Then, Now, and Later provides a synopsis of the beginnings of electronic
media in broadcasting and the subsequent advancements into digital media. The Then …

Produced in association with the Museum of Broadcast Communications in Chicago, the
Encyclopedia of Radio includes more than 600 entries covering major countries and regions …