Tourism industry has long been recognized as one of the most in􀅭 luential economic sectors.
It has been known that travel and tourism provide positive economic impact in most …

Sektor pelancongan merupakan sektor yang penting dalam menjana pendapatan dan
pertumbuhan ekonomi negara. Bentuk muka bumi di sesuatu kawasan merupakan faktor …

The destination image formation process is complexly knotted with the destination selection
process. Tourism image is critical to the success of any destination, but some tourism image …

Pertanian adalah perniagaan'adalah ungkapan yang melambangkan sektor pertanian
mampu menjadi pemangkin kepada pembangunan sosioekonomi masyarakat dan negara …

Pelancongan pantai merupakan aktiviti yang lazimnya menjadi tumpuan pelancong
antarabangsa dan pelancong tempatan di kebanyakan negara yang mempunyai sumber …

The aim of this paper is to determine tourists' pereptions on spiritual experience, brand
image, cultural attributes and service quality they experienced in Kota Bharu, the capital and …

Outliers are unusual observations that appear in a piece of data that are very different from
the rest of the data. The presence of an outlier may directly affect the variance, the model …

Pantai pelancongan Cenang sering menjadi tumpuan pelancong kerana daya tarikan alam
semulajadi pantai dan kemudahan pembangunan di sekitarnya. Oleh sebab itu, kedua-dua …

It is our pleasure to present this volume consisting of selected papers based on poster
presentations from the 3RD Hospitality, Tourism & Wellness Colloquium 2019 (HoTWeC …

Ecotourism is one form of tourism that is aggressively promoted by developing countries to
increase the number of international visitors. Ecotourism involves nature-based activities …