Social commerce (SC) is an upcoming trend that has changed the online shopping
experience by allowing e‐retailers to develop long‐term relationships with customers and …

Advances in Web 2.0 technologies have led to the widespread assimilation of electronic
commerce platforms as an innovative shopping method and an alternative to traditional …

This study investigates the factors influencing Generation Y and Z's satisfaction and
perceived enjoyment of using E-wallet. This paper further assesses whether consumers …

Mobile devices are ubiquitous in the lives of modern consumers, who use them for
information‐seeking and purchasing activities, fostering the emergence of m‐commerce …

In light of the burgeoning metaverse trend, this study seeks to explore the key factors
influencing users' continuance intention towards this emerging platform in the context of …

Emergent technologies such as artificial intelligence (AI) have shown the power to transform
the hospitality and tourism industry. There is an increasing need for empirical insight into the …

Central banks worldwide have started researching and developing central bank digital
currencies (CBDCs). In the digital economy context, concerns regarding the integrity …

Over recent years, social commerce has evolved into a powerful segment of e-commerce,
creating new opportunities for brands of all types and sizes. However, if social commerce is …

Purpose This study examined the relationships between service encounter, perceived value,
and repurchase intention in the fitness service sector through the theoretical lens of service …

Due to the increasing ubiquity and acceptance of online shopping, social commerce
research has attracted the attention of many scholars, leading to an exponential growth of …