Marketing mix on customer loyalty at coffee shop in Bandung

E Erlina, D Hermawan - APTISI Transactions on Management, 2021 - ijc.ilearning.co
Coffee shop business growing rapidly in Bandung. Not just enjoying a cup of coffee, coffee
shops are now transformed into places to socialize and gather together with friends and …

[图书][B] Strategi Marketing Mix Politik dalam Pemenangan Pilkada-Suatu Pendekatan Praktik dan Akademik

AF Bastian, MM SE - 2022 - books.google.com
Ada dua hal yang harus diperhatikan oleh kandidat politik: persepsi nilai kandidat dan
positioning. Dari aspek persepsi nilai, kandidat harus memiliki keunggulan daya saing …

Auxiliary flexibility in healthcare delivery system: An integrative framework and implications

P Kumar, S Bera, T Dutta, S Chakraborty - Global Journal of Flexible …, 2018 - Springer
The purpose of the study is to conceptualize auxiliary flexibility and identify its sources to
provide varied services to the patients. The study aims to explore inter-organizational …

How to develop brand attachment in various product categories?

M Shabani Nashtaee… - Asia Pacific journal of …, 2017 - emerald.com
Purpose The purpose of this paper is to identify the best interactions between sales
promotion and advertisement plans as the resources of the brand attachment and its …

The influence of information, brand, medical representatives and sales promotion on physician prescribing decision

MA Murshid, Z Mohaidin - Journal of Pharmaceutical Health …, 2018 - academic.oup.com
Objectives There is a lot of debate over the influence of marketing efforts on the prescribing
decisions of physicians. Accordingly, this study is an attempt to determine the influence of …

[PDF][PDF] An Empirical Examination of Marketing Mix Elements and Customer Perceived Value in Retail Industry.

JR Hanaysha - Journal of Entrepreneurship & Business, 2017 - researchgate.net
This paper is designed to examine the effects of marketing mix elements on customer
perceived value in the retail industry in Malaysia. The data were collected from 278 visitors …

Building A Comprehensive Customer Satisfaction Model In Retail Business: A Conceptual Approach

PLD Rahmayanti, IW Suartina… - Enrichment …, 2022 - enrichment.iocspublisher.org
The purpose of this study is to build a comprehensive model of customer satisfaction. This
research is an exploratory research through literature review. The analysis of the existing …

Marketing estratégico en compañías de base tecnológica

IEC Arrieta, APG Parias… - … e Innovación en …, 2024 - revistas.unisimon.edu.co
Objetivo: Evaluar el perfil estratégico, comercial, procesos, producción, infraestructura,
talento humano y financiero en una compañía de base tecnológica con el propósito de …

Predictors of Perceived Customer Experience and Perceived Trust: Purchase Legal Woods Online on Web-Commerce

D Astari, Y Fernando, RB Ikhsan… - 2023 IEEE 9th …, 2023 - ieeexplore.ieee.org
This study investigates the impact of e-service quality and information quality on online
customer experience and perceived trust in online legal timber. The population in this study …

Electronic Service Quality and Information Quality on Online Customer Satisfaction: A Study of Legal Woods

NLS Wulan, Y Fernando, IS Wahyuni-Td… - 2023 IEEE 9th …, 2023 - ieeexplore.ieee.org
This analysis aims to determine the influence of information quality, electronic service
quality, online customer satisfaction and usefulness on online green legal wood purchasing …