Predicting Impulsive Consumer Behaviour Toward Handicrafts in India

A Choudhary, P Mishra - Vision, 2022 - journals.sagepub.com
Consumer behaviour is easy to define in terms of planned and implemented marketing
activities. While it has been researched for big companies and products. The unexplored …

[PDF][PDF] Prospective of Handicrafts Development through ESG initiatives A Qualitative Analysis of Indian Domestic Market

A Choudhary, P Mishra - sjom.sahyadri.edu.in
This is one of the kind research in the area of handicraft industry. One of the neglected
industry of developing country. Worldwide the community of handicrafts artisans have been …

[PDF][PDF] Empowering Artisans: Unlocking Rural Markets for Craft Revival

A Sharma - ijsser.org
Over 200 million people's lives in India are linked to the artisan sector, either directly or
indirectly. The environment in this sector is mostly informal, rural and driven by innovation …

[PDF][PDF] Indian Handicraft: An Artistic way to Sustainable Development

A Choudhary, P Mishra - Sustainable Business Practices - researchgate.net
The study of sustainable development includes a variety of structural changes required in
the areas of improvement. Integrating society, economy and environment lay a path of …