The notion of electronic word-of-mouth (eWOM) communication has received considerable
attention in both business and academic communities. Numerous studies have been …

In recent years, big data has emerged as one of the prominent buzzwords in business and
management. In spite of the mounting body of research on big data across the social …

This article draws on information economics to examine when signals and endorsements
obtained from multiple information sources enhance or diminish one another's effects. We …

Social commerce is a new development in e-commerce generated by the use of social
media to empower customers to interact on the Internet. The recent advancements in ICTs …

The authors conduct a meta-analysis on the effect of electronic word of mouth on sales by
examining 51 studies (involving 339 volume and 271 valence elasticities) and primary data …

Empowered by social media, individuals are active content creators in social networking
sites. This has brought new changes in business environment, of which social commerce is …

The emergence of social media has demonstrated the empowerment of end-users with a
transfer of power from sellers to buyers. Consumers have become able to generate content …

For better or worse, satisfied or dissatisfied customers function as trusted branding faces for
organizations as they transmit potentially viral messages through E-WOM. These E-WOM …

Customer reviews are increasingly available online for a wide range of products and
services. They supplement other information provided by electronic storefronts such as …

The influence of user generated content on e-commerce websites and social media has
been addressed in both practical and theoretical fields. Since most previous studies focus …