Predicting luxury purchases: A new comprehensive framework and research roadmap
The present paper is a systematic review that brings together and systematizes the articles
on luxury marketing based on the target segment's religion. Religion is believed to guide …
on luxury marketing based on the target segment's religion. Religion is believed to guide …
Seriously, conspicuous consumption? The impact of culture, materialism and religiosity on Malaysian Generation Y consumers' purchasing of foreign brands
N Zakaria, WNA Wan-Ismail… - Asia Pacific Journal of …, 2020 - emerald.com
Purpose The purpose of this research is to understand the importance of value orientation
on conspicuous consumption in the youth market segment in Southeast Asia. In particular …
on conspicuous consumption in the youth market segment in Southeast Asia. In particular …
Desecularization, social identity, and consumer intention to purchase religious products
Limited research exists regarding the impact of religion and religiosity on consumer
behavior, particularly in the context of a desecularizing society. In this paper, we examine …
behavior, particularly in the context of a desecularizing society. In this paper, we examine …
The effect of religious commitment and global identity on purchase intention of luxury fashion products: a cross-cultural study
Drawing insights from social identity theory, this research investigates the interactive effects
among consumers' perceived social value, religious commitment, and global identity on their …
among consumers' perceived social value, religious commitment, and global identity on their …
Can religiosity alter luxury and counterfeit consumption? An empirical study in an emerging market
Purpose The purpose of this study is to describe the effect of religiosity on luxury and
counterfeit purchase intentions and to determine the role of consumer ethics in the context of …
counterfeit purchase intentions and to determine the role of consumer ethics in the context of …
How do religiosity and acculturation to the global consumer culture drive the perceived value of luxury? A study in Kuwait
Purpose This study aims to understand the impact of religiosity and acculturation to the
global consumer culture (AGCC) on Muslims' perception of luxury values. Prior results on …
global consumer culture (AGCC) on Muslims' perception of luxury values. Prior results on …
The impact of religiosity on luxury brand consumption: the case of Saudi consumers
TS Abalkhail - Journal of Islamic Marketing, 2021 - emerald.com
Purpose The purpose of this study was to examine the impact of religiosity on luxury brand
consumption among Muslim women. Design/methodology/approach A total of 322 women …
consumption among Muslim women. Design/methodology/approach A total of 322 women …
The effect of religiosity on luxury goods: The case of Chilean youths
Religion has always rejected the concept of materialism and urged people to live in
simplicity and moderation. Nonetheless, reality reveals a different phenomenon. Studies on …
simplicity and moderation. Nonetheless, reality reveals a different phenomenon. Studies on …
The influence of gender roles in the drivers of luxury consumption for women: Insights from the gulf region
Luxury consumption is a complex phenomenon that has been shown to convey prestige,
signal wealth, boost self-esteem, and express self-concept and identity. Many of the earlier …
signal wealth, boost self-esteem, and express self-concept and identity. Many of the earlier …
Consumers' perceived value of luxury goods through the lens of Hofstede cultural dimensions: A cross‐cultural study
A Rehman - Journal of Public Affairs, 2022 - Wiley Online Library
Consumer Perceived Value (CPV) is the complete evaluation of the product's usefulness by
a consumer according to his perceptions of total obtained benefits compared with the cost …
a consumer according to his perceptions of total obtained benefits compared with the cost …