Metaverse for service industries: Future applications, opportunities, challenges and research directions

T Jung, J Cho, DID Han, SJG Ahn, M Gupta… - Computers in Human …, 2023 - Elsevier
Although the metaverse is still in the early stages of development and implementation, it has
the potential to revolutionize the way how businesses can interact with customers through …

Four decades of frontline service employee research: an integrative bibliometric review

M Subramony, M Groth, XJ Hu… - Journal of Service …, 2021 - journals.sagepub.com
We conducted a comprehensive review of empirical research related to frontline service
employees over the past four decades (1980-2020). Utilizing a bibliometric mapping …

Service research priorities: managing and delivering service in turbulent times

AL Ostrom, JM Field, D Fotheringham… - Journal of Service …, 2021 - journals.sagepub.com
Transformative changes in the societal and service context call out for the service discipline
to develop a coherent set of priorities for research and practice. To this end, we utilized …

Innovating the cultural heritage museum service model through virtual reality and augmented reality: The effects on the overall visitor experience and satisfaction

M Trunfio, MD Lucia, S Campana… - Journal of Heritage …, 2022 - Taylor & Francis
Although museum visitor experience and satisfaction have received growing attention in
academic research, the impact of new elements of the museum service model, including AR …

Role of cognitive absorption in building user trust and experience

J Balakrishnan, YK Dwivedi - Psychology & Marketing, 2021 - Wiley Online Library
The growth of artificial intelligence (AI) and its applications in business has proliferated in
recent years. Businesses have started adopting various technology practices relevant to …

Exploring phygital omnichannel luxury retailing for immersive customer experience: The role of rapport and social engagement

A Pangarkar, V Arora, Y Shukla - Journal of Retailing and Consumer …, 2022 - Elsevier
Omnichannel retailing has revolutionized the way retailers create strategies for engaging
customers in making purchase decisions. Phygital is a new-age transformative form of …

Mixed reality experiences in museums: exploring the impact of functional elements of the devices on visitors' immersive experiences and post-experience behaviours

M Trunfio, T Jung, S Campana - Information & Management, 2022 - Elsevier
This paper contributes to the debate on MR technology in the museum setting by
investigating how and to what extent functional elements of the MR devices affect …

Avoiding the hospitality workforce bubble: Strategies to attract and retain generation Z talent in the hospitality workforce

E Goh, F Okumus - Tourism Management Perspectives, 2020 - Elsevier
Survival of the hospitality and tourism industry is highly dependent on a stable workforce to
service the tourists and customers. In a shrinking workforce market faced with traditionally …

A conceptual framework of the service delivery system design for hospitality firms in the (post-) viral world: The role of service robots

F Seyitoğlu, S Ivanov - International Journal of Hospitality Management, 2020 - Elsevier
This study aims to develop a conceptual framework of the service delivery system design for
hospitality firms in the (post-) viral world. Several theoretical approaches such as resource …

Hotel experiences during the COVID-19 pandemic: high-touch versus high-tech

D Davari, S Vayghan, SC Jang… - International Journal of …, 2022 - emerald.com
Purpose This study aims to gain an understanding of hotel experiences during the pandemic
by examining sentiments of guests posted online. Design/methodology/approach This paper …