[HTML][HTML] Blockchain technology for cybersecurity: A text mining literature analysis
Blockchain, the technology infrastructure behind the famous cryptocurrency bitcoin, can take
away the notion of trust from centralized organizations to a decentralized platform that is …
away the notion of trust from centralized organizations to a decentralized platform that is …
A comprehensive overview of micro-influencer marketing: Decoding the current landscape, impacts, and trends
This research provides a comprehensive overview of micro-influence marketing, analyzing
the characteristics of influencers and the mechanisms of their impact. A systematic review …
the characteristics of influencers and the mechanisms of their impact. A systematic review …
Digital social engagements and knowledge sharing among sports fans: Role of interaction, identification, and interface
This study adds to our understanding of the role that information and communication
technologies play in facilitating social connections between sports fans and the …
technologies play in facilitating social connections between sports fans and the …
A study on social media and higher education during the COVID-19 pandemic
S Sengupta, A Vaish - Universal access in the information society, 2024 - Springer
Nowadays social media usage has increased drastically among the stakeholders of higher
educational institutions. The COVID-19 pandemic has suddenly increased the surge of …
educational institutions. The COVID-19 pandemic has suddenly increased the surge of …
Role of social media in technology adoption for sustainable agriculture practices: Evidence from Twitter analytics
Social networking sites provide a new means of communication for disseminating cutting-
edge agricultural technologies. These are unmediated interaction channels that enable a …
edge agricultural technologies. These are unmediated interaction channels that enable a …
Netizens' behavior towards a blockchain-based esports framework: a TPB and machine learning integrated approach
Purpose Based on the concepts confined in Ajzen's theory of planned behavior (TPB), this
study investigates users' attitudes towards adoption of a blockchain-based framework in the …
study investigates users' attitudes towards adoption of a blockchain-based framework in the …
Do social media influencers influence the vaccination drive? An application of source credibility theory and uses and gratification theory
F Alam, M Tao, R Rastogi, A Mendiratta… - … Forecasting and Social …, 2024 - Elsevier
The role of social media influencers (SMIs) in promoting COVID-19 vaccination drives has
caught the attention of scholars and practitioners worldwide but remains understudied in …
caught the attention of scholars and practitioners worldwide but remains understudied in …
Study of bamboo as a building material–Construction & preservation techniques and its sustainability
Bamboo is a fast-growing grass found in the tropical and mid temperate regions, growing
three times faster than most other plant species due to a unique rhizome-dependent …
three times faster than most other plant species due to a unique rhizome-dependent …
Mega‐influencers and brand dynamics: Shaping attitudes toward leading and challenger brands through electronic word of mouth
The aim of this paper is to explore how mega‐influencers' electronic word of mouth (eWOM)
messages on social media influence consumers' brand attitudes in duopolistic markets …
messages on social media influence consumers' brand attitudes in duopolistic markets …
# Fakefamous: how do influencers use disinformation to establish long-term credibility on social media?
Purpose Credible influencers play a key role in shaping the views and preferences of social
media users. However, many influencers intentionally use disinformation (eg false …
media users. However, many influencers intentionally use disinformation (eg false …