Faktor-faktor kepuasan pelanggan dan loyalitas pelanggan (literature review manajemen pemasaran)
SR Sasongko - Jurnal ilmu manajemen terapan, 2021 - dinastirev.org
Riset terdahulu atau riset yang relevan sangat penting dalam suatu riset atau artikel ilmiah.
Riset terdahulu atau riset yang relevan berfungsi untuk memperkuat teori dan penomena …
Riset terdahulu atau riset yang relevan berfungsi untuk memperkuat teori dan penomena …
The effects on customer satisfaction and customer loyalty by integrating marketing communication and after sale service into the traditional marketing mix model of …
Purpose With growing mobility in a globalized world and an estimate of more than 300
million people going on religious pilgrimages every year, various researchers have been …
million people going on religious pilgrimages every year, various researchers have been …
Factors influencing watching and purchase intentions on live streaming platforms: From a 7Ps marketing mix perspective
Previous studies have investigated how customer purchase intention is influenced by live
streaming. However, no study has investigated the effect of service marketing mix (7Ps) on …
streaming. However, no study has investigated the effect of service marketing mix (7Ps) on …
A game theory approach to selecting marketing-mix strategies
Purpose Adopting efficient marketing strategies is a challenging task in a competitive market
place involving complex marketing planning, techniques and mechanisms to identify the …
place involving complex marketing planning, techniques and mechanisms to identify the …
[PDF][PDF] The influence of service quality on customer satisfaction: Evidence from public sector and private sector banks in kurdistan/iraq
The purpose of this research study is to determine the satisfaction level of banking clients
with respect to the quality of the various services supplied by their bank and their satisfaction …
with respect to the quality of the various services supplied by their bank and their satisfaction …
[PDF][PDF] The relationship between intellectual capital and organizational trust and its impact on achieving the requirements of entrepreneurship strategy (The case of …
This study aims to analyze the relationship between intellectual capital and organizational
trust and its impact on achieving the requirements of entrepreneurship strategy at the level of …
trust and its impact on achieving the requirements of entrepreneurship strategy at the level of …
The effects on service value and customer retention by integrating after sale service into the traditional marketing mix model of clothing store brands in China
The literature on clothing store brands showed the inadequacy of the conventional
marketing mix strategy. Because of this scarcity, recent scholars have suggested evaluating …
marketing mix strategy. Because of this scarcity, recent scholars have suggested evaluating …
[PDF][PDF] The influence of total quality management on competitive advantage towards bank organizations: Evidence from Erbil/Iraq
This research purpose is to examine the influence of total quality management on
competitive advantage in some banks operating in the Erbil/Iraq, the research starts from a …
competitive advantage in some banks operating in the Erbil/Iraq, the research starts from a …
[PDF][PDF] The relationship between service quality dimensions and customer satisfaction towards hypermarket in Malaysia
The objective of this study was to measure the relationship between service quality
dimensions on customer satisfaction in Malaysian hypermarket. Data was collected from 160 …
dimensions on customer satisfaction in Malaysian hypermarket. Data was collected from 160 …
[PDF][PDF] Effects of service marketing mix on umrah customer satisfaction: Empirical study on umrah traveling industry in Malaysia
The objective of this research was to The purpose of this research was to study the customer
perception toward marketing mix (product, price, place, promotion, people, process, physical …
perception toward marketing mix (product, price, place, promotion, people, process, physical …