Customer relationship management mechanisms: A systematic review of the state of the art literature and recommendations for future research

Z Soltani, NJ Navimipour - Computers in Human Behavior, 2016 - Elsevier
In the information systems, customer relationship management (CRM) is the overall process
of building and maintaining profitable customer relationships by delivering superior …

[HTML][HTML] A systematic review for the determination and classification of the CRM critical success factors supporting with their metrics

MS Farhan, AH Abed, M Abd Ellatif - Future Computing and Informatics …, 2018 - Elsevier
The successful implementation of customer relationship management (CRM) is not easy and
seems to be a complex task. Almost about 70% of all CRM implementation projects fail to …

The critical success factors for customer relationship management implementation: a systematic literature review

Ź Meyliana, AN Hidayanto… - International Journal of …, 2016 - inderscienceonline.com
The implementation of customer relationship management (CRM) is one of the most
common strategies applied by companies to enhance customer relationship and highly …

Artificial intelligence, blockchain, big data analytics, machine learning and data mining in traditional CRM and social CRM: a critical review

G Lampropoulos, K Siakas, J Viana… - 2022 IEEE/WIC/ACM …, 2022 - ieeexplore.ieee.org
In the ever-increasing competitive and customer-centered global market, the role of
Customer Relationship Management (CRM) is essential to the performance, longevity …

Customers behavior modeling by semi-supervised learning in customer relationship management

S Emtiyaz, MR Keyvanpour - arXiv preprint arXiv:1201.1670, 2012 - arxiv.org
Leveraging the power of increasing amounts of data to analyze customer base for attracting
and retaining the most valuable customers is a major problem facing companies in this …

Analytical customer relationship management in insurance industry using data mining: A case study of Indian insurance company

V Bhatnagar, J Ranjan, R Singh - International journal of …, 2011 - inderscienceonline.com
The insurance organisations have strong customer base with vast amount of data which is
very difficult to manage in terms of finding unknown and hidden patterns from it. The growing …

Implementation of data mining engine on CRM-improve customer satisfaction

AS Al-Mudimigh, F Saleem, Z Ullah… - … on Information and …, 2009 - ieeexplore.ieee.org
Analysis on customer relationship is reaching more practical and motivating success factor
for the growth of every company, in the same way, discovery of unseen information is also …

[PDF][PDF] The impact of ICT applications in the development of business architecture of enterprises

AL Abdullah, F Saleem - International Journal of Managerial …, 2016 - researchgate.net
Information and Communication Technology (ICT) considers a necessary element which
create large impact on Business growth and development. The augmentation in technology …

[PDF][PDF] 一种面向入侵检测的半监督聚类算法

夏战国, 万玲, 蔡世玉, 孙鹏辉 - 山东大学学报(工学版), 2012 - gxbwk.njournal.sdu.edu.cn
为了解决传统的入侵检测聚类算法准确率较低这个问题, 结合半监督学习的思想,
提出了一种面向入侵检测的半监督聚类算法. 首先利用样本数据集中的部分标记数据 …

[HTML][HTML] Stage–Specific predictive models for main prognosis measures of breast cancer

AA Said, LA Abd-Elmegid, S Kholeif… - Future Computing and …, 2018 - Elsevier
Breast cancer is a malignant tumor that starts in the cells of the breast. A malignant tumor is
a group of cancer cells that can grow into near tissues or invading the distant areas of the …