Although neuromarketing research has developed, the current studies lack to provide
comprehensive insights into neuromarketing and marketing mix. Therefore, this study has …

A brain-computer interface (BCI) is a communication system that allows the use of brain
activity to control computers or other external devices. It can, by bypassing the peripheral …

A re-emergence of research on EEG-neurofeedback followed controlled evidence of clinical
benefits and validation of cognitive/affective gains in healthy participants including …

The use of neuroscience tools to study consumer behavior and the decision making process
in marketing has improved our understanding of cognitive, neuronal, and emotional …

Despite the technological advancements in neuroimaging and physiological technologies,
studies about using this technology to study the neural correlates of consumers' behavior …

Neurofeedback, one of the primary examples of self-regulation, designates a collection of
techniques that train the brain and help to improve its function. Since coming on the scene in …

Background: The effects of electroencephalography (EEG) and functional magnetic
resonance imaging (fMRI)-neurofeedback on brain activation and behaviors have been …

As a continuation of a review of evidence of the validity of cognitive/affective gains following
neurofeedback in healthy participants, including correlations in support of the gains being …

Abstract Objective Fragile X syndrome (FXS) has been the neurodevelopmental disorder
with the most active translation of preclinical breakthroughs into clinical trials. This process …

Brain-computer interface (BCI) technology is rapidly developing and changing the paradigm
of neurorestoration by linking cortical activity with control of an external effector to provide …