Our review of 154 articles published over the last decade portrays an evolution of status
research. This body of literature has transitioned from viewing status as a monolithic …

Abstract Research Summary We investigate the extent to which the increasing availability of
ratings information has affected heterogeneity in firm performance and, if so, what market …

Why do firms take positions on divisive social issues? In this article, I draw on theories of
stigma by association to explain why firms' mere proximity to controversial political actors …

Abstract Research Summary This article develops a theoretical framework to explicate how
third parties, who are not transactionally involved in a given exchange relationship, can …

With the rapid development of sharing economy, meal-sharing platforms are dedicated to
expanding their influence and inclined to cooperate with online travel agencies (OTAs). The …

This article examines whether intermediaries and consumers exert similar influence on
producers' boundary-spanning efforts. I propose that boundary spanning is primarily …

Abstract Research Summary How should novelty‐driven entrepreneurs best position
themselves in digital cultural markets? On platforms like YouTube, cultural entrepreneurs …

Abstract Research Summary Gaining categorical status via a ranking places firms in a new
comparison group and makes their behaviors more visible, potentially exposing them to …

Marketing researchers are often interested in estimating causal effects when a randomized
experiment is infeasible. The synthetic control (SC) method has emerged as a powerful tool …

Knowledge platforms differ in how they source their knowledge; they can be categorized as
traditional (eg, Encyclopedia Britannica, Guide Michelin) or crowdsourced (eg, Wikipedia …