Purpose The hospitality and tourism sector has witnessed phenomenal growth in customer
numbers during the postpandemic times. This growth has been accompanied by the use of …

In recent years, the metaverse has garnered significant attention as a term referring to a
network of 3D virtual worlds that integrate elements of both physical and digital worlds …

This study delves into the intricate landscape of metaverse technology adoption within
higher education institutions in the UAE, investigating the multifaceted interplay of …

Cutting-edge technologies play a pivotal role in achieving the three pillars of sustainable
development: environment, economy, and society. These technologies might have positive …

Purpose Ever since its emergence, the metaverse has presented opportunities and
disruptions to every stakeholder, including individual users and organizations. This article …

The metaverse as a hyper-connected digital cosmos, holds great potential for reshaping the
future of business and consumer interactions in a world where different virtual realities blend …

The virtualization of cultural events in the metaverse creates opportunities to generate
valuable and innovative experiences that replicate and extend in-person events; but the …

Purpose The purpose of this study is to discuss the United Arab Emirates'(UAE) favorable
attitude toward the financial sector's digital transformation and the development of FinTech …

Purpose Based on the key dimensions of the Metaverse environment (immersiveness,
fidelity and sociability), this paper aims to develop the concept of sensory word-of-mouth …

The Metaverse, a hypothetical virtual space where people interact with digital environments,
has gained attention as a transformative concept in various industries like education …