Immersive technology: A meta-analysis of augmented/virtual reality applications and their impact on tourism experience
X Fan, X Jiang, N Deng - Tourism Management, 2022 - Elsevier
The immersive technologies of augmented reality (AR) and virtual reality (VR) have been
widely applied in the tourism sector. Previous research has independently explored effective …
widely applied in the tourism sector. Previous research has independently explored effective …
Virtual reality and tourism marketing: Conceptualizing a framework on presence, emotion, and intention
In a post-COVID landscape, building interest and evoking positive emotions toward tourism
products are vital for destination recovery. As a result, interest and opportunity for the use of …
products are vital for destination recovery. As a result, interest and opportunity for the use of …
[HTML][HTML] What is novel about the Metaverse?
The Metaverse is not a radical departure. It is an incremental evolution. Previous virtual
worlds, like Second Life, have laid the groundwork for the development of the Metaverse by …
worlds, like Second Life, have laid the groundwork for the development of the Metaverse by …
Virtual reality consumer experience escapes: preparing for the metaverse
Virtual Reality (VR) experience escapes allow individuals to spend hours on end in
immersive virtual environments and interact with content in a world that is providing shelter …
immersive virtual environments and interact with content in a world that is providing shelter …
[HTML][HTML] The impact of virtual, augmented and mixed reality technologies on the customer experience
Abstract The arrival of Virtual-Reality, Augmented-Reality, and Mixed-Reality technologies is
shaping a new environment where physical and virtual objects are integrated at different …
shaping a new environment where physical and virtual objects are integrated at different …
Exploring consumer behavior in virtual reality tourism using an extended stimulus-organism-response model
Although virtual reality (VR) is an emerging technology in tourism, little research has been
conducted on what factors make consumers visit destinations presented by VR. To address …
conducted on what factors make consumers visit destinations presented by VR. To address …
A design methodology for affective Virtual Reality
In the era of 'metaverse', virtual environments are gaining popularity among new multimedia
contents and are also recognized as a valuable means to deliver emotional content. This is …
contents and are also recognized as a valuable means to deliver emotional content. This is …
Factors affecting learners' adoption of an educational metaverse platform: An empirical study based on an extended UTAUT model
Z Teng, Y Cai, Y Gao, X Zhang… - Mobile Information Systems, 2022 - Wiley Online Library
This study examined the factors affecting learners' adoption of an educational metaverse
platform using an extended UTAUT (unified theory of acceptance and use of technology) …
platform using an extended UTAUT (unified theory of acceptance and use of technology) …
Presence and immersion in virtual reality
MI Berkman, E Akan - Encyclopedia of computer graphics and games, 2024 - Springer
A game engine (Gregory 2018) is a software engine/framework mainly designed to develop
video games while providing built-in libraries, tools, and/or components for game …
video games while providing built-in libraries, tools, and/or components for game …
New realities: a systematic literature review on virtual reality and augmented reality in tourism research
R Yung, C Khoo-Lattimore - Current issues in tourism, 2019 - Taylor & Francis
Despite the growing interest and discussions on Virtual Reality (VR) and Augmented Reality
(AR) in tourism, we do not yet know systematically the knowledge that has been built from …
(AR) in tourism, we do not yet know systematically the knowledge that has been built from …