Purpose The Indonesian Government demanded that all beverages and food products,
including rice, be halal-certified. Farmers play a crucial role in the rice halal certification …

The main food problems in the context of realizing strong food security include increasingly
scarce availability, increasingly difficult food affordability, both physically and economically …

The market and demand for halal goods and services is ever increasing, and, with it, the
importance of supply chain integrity also increases. Integrity, from the perspective of halal …

Research on the consumption behavior toward halal products is interesting to study, not only
because most of the population in Indonesia is Muslim but also because several previous …

Increasingly, consumers are becoming more aware of and concerned about the products
they buy and consume. However, products labeled as halal do not necessarily guarantee …

The increasing demand for halal food encourages the need to increase the potential of halal
food SMEs in the global halal industry competition. This paper aims to reduce research …

These questions are a prelude to the application of TRA and TPB theories in this study. TPB
and TRA are based on the assumption that humans are rational beings and use all relevant …

Social media platforms have become crucial for Small and Medium Enterprises (SMEs) to
enhance their online presence and engagement in the contemporary digital media …

As one of the world's major Muslim countries, Malaysia is seeing a growth in demand for
halal products. Muslim consumers think that eating halal food is a religious responsibility for …

Islam is a religion which provides guidance for a complete lifestyle. It guides Muslims to
adopt good and avoid bad in every aspect of life. In other words, Halal is liked, and Haram is …