With the acceleration of China's urbanization and the increasing number of household
appliances, the promotion of energy-saving products has attracted widespread attention …

Although information transparency and exposure have proven to be important factors in
influencing sales, it needs to be further explored whether they always have a boosting effect …

As more people express their thoughts on products on various online shopping platforms,
the feelings expressed in these opinions are becoming a significant source of information for …

Social media popularity and importance is on the increase due to people using it for various
types of social interaction across multiple channels. This thesis focuses on the evolving …