What are the psychological factors driving attitudes toward artificial intelligence (AI) tools,
and how can resistance to AI systems be overcome when they are beneficial? Here we first …

Artificial intelligence (AI) helps companies offer important benefits to consumers, such as
health monitoring with wearable devices, advice with recommender systems, peace of mind …

Individuals seek and value choice freedom, firms provide consumers ever‐increasing
opportunities to exercise it, citizens worry about protecting their right to choose freely, and …

Artificial intelligence (AI) is (re) shaping strategy, activities, interactions, and relationships in
business and specifically in marketing. The drawback of the substantial opportunities AI …

Abstract Service robots are on the rise. Technological advances in engineering, artificial
intelligence, and machine learning enable robots to take over tasks traditionally carried out …

Technologies are becoming increasingly autonomous, able to make decisions and complete
tasks on behalf of consumers. Virtual assistants already take care of grocery shopping by …

The markets are different and characterized by an increased competition, as well a constant
innovation in products and services available and a greater number of companies in the …

Capsule hotels have increased in popularity among both tourists and business travelers.
This study aims to understand how minimalistic lifestyle appeals affect tourist responses (ie …

Despite offering substantial opportunities to tailor services to consumers' wants and needs,
artificial intelligence (AI) technologies often come with ethical and operational challenges …

Celebrity influence plays a significant role in fostering the consumers' impulse buying
tendency and purchase intention. In the modern advertising era, the celebrity endorsement …