[图书][B] Strategic retail management

J Zentes, D Morschett, H Schramm-Klein - 2007 - Springer
The economic importance of retailing is constantly increasing, as can be seen from the
development of many countries across Europe, America and Asia. In highly developed …

Negative symbolic consumption and consumers' drive for self‐esteem: The case of the fashion industry

EN Banister, MK Hogg - European Journal of Marketing, 2004 - emerald.com
Self‐esteem is an important motivational drive for consumption involving both the
acceptance and rejection/avoidance of symbolic goods. This paper examines the …

The transfer of retail formats into developing economies: The example of China

A Goldman - Journal of retailing, 2001 - Elsevier
The focus of this research is the strategy of international format transfer by retailers into
developing countries. Transfer strategies are defined in terms of a format change pattern …

Failure in international retailing: research propositions

S Burt, J Dawson, L Sparks - The International Review of Retail …, 2003 - Taylor & Francis
Whilst retail internationalization practice has a long history, academic research into retail
internationalization is a more recent phenomenon. We argue in this paper that our …

Retail internationalization and retail failure: issues from the case of Marks and Spencer

SL Burt, K Mellahi, TP Jackson… - The International Review …, 2002 - Taylor & Francis
Retail internationalization has attracted much attention in recent years as the scale and
nature of the activity has changed. Most analysis of retail internationalization however is …

[图书][B] The retailing reader

J Dawson, A Findlay, L Sparks - 2020 - taylorfrancis.com
Most of us think we know something about retailing: we shop, we buy, we consume. But
retailing, perhaps more than any other economic sector, has been transformed …

The strategic localization of transnational retailers: the case of Samsung‐Tesco in South Korea

NM Coe, YS Lee - Economic Geography, 2006 - Wiley Online Library
This article contributes to the small but growing geographic literature on the
internationalization of retailing by exploring the strategic localization of transnational …

Relationship development in international retail franchising: Case study evidence from the UK fashion sector

AM Doherty, N Alexander - European journal of marketing, 2004 - emerald.com
The relationship marketing paradigm has emerged as a major tool by which marketers may
examine and conceptualise relationships with consumers, however its application to the …

Measuring image: shopping centre case studies

C Dennis, J Murphy, D Marsland… - … International Review of …, 2002 - Taylor & Francis
'Branding'is well known for consumer products but power has shifted from manufacturers'
brands towards retailers'. The term'image'is more common than'brand'in the context of …

The internationalisation/globalisation of retailing: towards an economic–geographical research agenda

NM Coe - Environment and Planning A, 2004 - journals.sagepub.com
Within economic geography, the internationalisation of retailing is a much understudied
element of contemporary globalisation processes. In this paper the author seeks to develop …