Media industries are important drivers of popular culture. A large fraction of leisure time is
devoted to radio, magazines, newspapers, the Internet, and television (the illustrative …

This paper presents a theory of the market provision of broadcasting and uses it to address
the nature of market failure in the industry. Equilibrium advertising levels may be too low or …

Although efficiency-enhancing features of online markets have been well studied, much less
is known about firms' differentiation strategies in these competitive markets or the outcomes …

This chapter first provides a review of the foundations of competitive location models. It then
traces subsequent developments through time under special consideration of customer …

Media are among the most influential institutions in modern societies. Media outlets–press,
TV, Internet, radio, cinema–have become the leading players in the production and diffusion …

We describe a planning problem at a broadcasting company (eg a TV or radio channel).
Advertisers place orders for commercials. Typically, each order consists of multiple spots …

Handbook on the Economics of the Media Page 1 EE Elgar Handbook on the Economics of the
Media Edited by Robert G. Picard and Steven S. Wildman Page 2 HANDBOOK ON THE …

In this paper, we present an experimental test of a bidding game identical to the one seen on
the television game show “the price is right”. Four players make sequential guesses about …

Remarkable features of revenue management (RM) problems in the cargo, manufacturing
and broadcasting industries are so-called flexible products." Flexibility" means that the …

Modified youth sport programs seek to adapt sport rules, equipment, and contingencies to
the needs and abilities of child participants. Research shows that modified programs can …