The transformation of energy systems is influencing economic policy agendas all over the
world, particularly in industrialized countries. In this process, Germany has taken a …

In liberalized electricity markets, residential customers can choose their preferred provider
and select among a variety of different electricity products, including green power options …

There is an increasing body of research on consumer preferences concerning electricity
from renewable resources. The purpose of this study is to analyze how providers' online …

This paper develops a model that helps to explain the switching behaviour of private
consumers towards green electricity suppliers. It is built upon neo‐institutional and neo …

The label 'green electricity'is commonly used to refer to power generated from various
renewable natural sources (eg wind). The present article develops hypotheses on the effects …

Consumers can choose from a wide range of electricity supply contracts, including green
power options. Electricity produced from renewable energy involves information …

This study extends understanding of and demonstrates the importance of corporate
branding in the energy sector. We analyse the relationship between branding and consumer …

Smart Energy: Wandel zu einem nachhaltigen Energiesystem | SpringerLink Skip to main
content Advertisement SpringerLink Log in Menu Find a journal Publish with us Search Cart …

German energy cooperatives have experienced a renaissance over the last decade. Due to
their strong growth, concentration on renewable energy and very special business logic …

Die technischen und gesellschaftlichen Entwicklungen der vergangenen Jahre haben zu
Veränderungen in der Medien-und Markenwelt von Unternehmen geführt, in deren Kontext …