Online promotional channels provided by competitive conventional reselling or novel
agency selling e-tailers are widely used by firms to stimulate significant sales in retail …

We study a two-period supply chain consisting of a manufacturer, who participates in a cap-
and-trade scheme and faces an uncertain emission permit price, and a retailer, who sells the …

Nowadays some giant firms have attempted to sell products through different channels over
different periods to mitigate channel conflict. This paper considers a dual-channel firm who …

Firms typically introduce online promotional channels based on the cooperative format of
agency selling or reselling to promote end-of-season products. The selection of the agency …

Advance selling can lock in consumers and cannibalize discount-sensitive consumers from
the regular selling stage, which has become a common strategy for manufacturer-led dual …

It is well known that strategic consumers can harm firms' profits by delaying their purchases,
to buy at a discounted price. A retailer can induce consumers to purchase at the right price …

We study the co‐opetition strategy between a manufacturer of a proprietary component
(MPC) and an original equipment manufacturer (OEM). The MPC can choose to supply …

Technological advancements have led to an increase in the popularity of consumer-to-
consumer product trading (C2C-PT). How C2C-PT affects the manufacturer (called the “firm”) …

Consumers are usually uncertain about the product value in the online channel. They may
feel disappointed if the outcome is worse than their prior expectation. This paper explores …

Customer loyalty programs are often used by retailers as an important marketing tool. As an
essential element of loyalty programs (LPs), the reward amount invested by the retailer is …