CRM impact on customer satisfaction in Islamic-based hotels: exploring a mediation model
Purpose This study aims to examine the relationship between operational CRM
technologies, human CRM resources, organizational CRM resources and customer …
technologies, human CRM resources, organizational CRM resources and customer …
Fuzzy DEMATEL-ANP-Based Approach for Determining the CRM Readiness Factors.
DJ Moghaddam, Z Sazvar… - International Journal of …, 2024 - search.ebscohost.com
Abstract Research in Customer Relationship Management (CRM) in the healthcare sector is
in a developing stage and demands further research to get more in-depth insight. We …
in a developing stage and demands further research to get more in-depth insight. We …
Does Supply Chain Resilience Mediate the Relationship Between CRM Dimensions and Customer Satisfaction?
Supply chain (SC) disruptions are increasingly common in today's dynamic business
environment, and understanding the effectiveness of customer relationship management …
environment, and understanding the effectiveness of customer relationship management …
Factors affecting the successful implementation of customer relationship management in 3-to-5-star hotels in Viet Nam
The study aims to assess the factors affecting the successful implementation of customer
relationship management (CRM), as well as the relationship between the successful …
relationship management (CRM), as well as the relationship between the successful …
[PDF][PDF] CRM implementation misfits in large enterprises
MJJ Wang - arno.uvt.nl
Companies are increasingly choosing to implement enterprise systems as part of their core
business. Systems like Customer Relationship Management (CRM) are standard packages …
business. Systems like Customer Relationship Management (CRM) are standard packages …