[HTML][HTML] Anticipating Z-generation tourists' green hotel visit intention utilizing an extended theory of planned behavior

JL Pan, YM Teng, KS Wu, TC Wen - Frontiers in Psychology, 2022 - frontiersin.org
Due to the effect COVID-19 epidemic, promoting green consumption is now a key marketing
strategy in the hospitality and tourism industry. As it is vital green hotels predict their …

[HTML][HTML] The Role of Awareness of Consequences in Predicting the Local Tourists' Plastic Waste Reduction Behavioral Intention: The Extension of Planned Behavior …

AN Badawi, TS Adelazim Ahmed, EK Alotaibi, IS Abbas… - Sustainability, 2024 - mdpi.com
Due to increasing concern about plastic waste and its impact on the ecosystem, it is vital to
understand tourists' behavioral intentions about plastic waste reduction on beaches. There …

Understanding consumers' green hotel selection: a reflection from Thailand

A Sangpikul, S Sivapitak - Anatolia, 2023 - Taylor & Francis
Most studies about consumers' selection of green hotels have been carried out based on
questionnaire surveys which may have some shortcomings as they may limit respondents to …

PENGARUH KOMPONEN GREEN MARKETING TERHADAP PURCHASE INTENTION PADA GREEN HOTEL DI AREA JABODETABEK

H Juliana, DM Lemy - Jurnal Review …, 2024 - journal.universitaspahlawan.ac.id
Penelitian ini menguji pengaruh faktor-faktor green marketing terhadap purchase intention
di green hotel. Hal ini menguji korelasi antara konsep-konsep berikut: environmental …

The Influence of Electronic Word-of-Mouth (e-WOM) on the Green Hotel Booking Intentions of Gen-Z Travelers

K Wilbert, Celine, A Zulkarnain, D Rosman - … and Risks in AI for Business …, 2024 - Springer
Several hospitality companies are adopting an ecologically conscious strategy to minimize
their adverse environmental effects and promote green consumption. The trajectory of the …

The Role of Awareness of Consequences in Predicting the Local Tourist's Plastic Waste Reduction Behavioral Intention: The Extension of Planned Behavior Theory

TSA Ahmed, AN Badawi, EK Alotaibi, IS Abbas, ER Ali - 2023 - preprints.org
This article's goal is to investigate the structural model that explains how awareness of
consequences, subjective norms, attitude and behavior control variables influence plastic …