Purpose Consumers have the multiple options to choose their products and services, which
have a significant impact on the pattern of consumer decision making in digital market and …

Predictive maintenance (PdM) is an effective means to eliminate potential failures, ensure
stable equipment operation and improve the mission reliability of manufacturing systems …

Purpose Online customer relationship management (CRM) is an important issue for
implementing digital marketing of electronic commerce or social commerce. The purpose of …

Purpose Customer differences and similarities play a crucial role in service operations, and
service industries need to develop various strategies for different customer types. This study …

Although travel restrictions imposed by countries are gradually lifted, the airline industry
rebounds only when customers' confidence in air travel is restored. Airlines that generate …

Background: Nowadays, the manufacturing industry is much more fiercely competitive and
global than ever before. For sustainable increases in market share and profitability …

Aim: The goal of this study is to investigate the elements of execution of artificial intelligence
driven customer relationship management (CRM) in a PK salon management framework …

Purpose Nowadays, the agricultural business environment is expended to the whole world.
Transaction records in point of sales and customer relationship management (CRM) …

The market faces new challenges in retaining customers, since they have very high
expectations, which translate into the demand for a swift response and intransigence to …

Past researches drew from the industrial organization perspective have examined the role of
the data to generate competitive advantage. Their analysis show data is a valuable resource …