The impact of social media marketing communications on consumer response during the COVID-19: does the brand equity of a university matter?

A Aljumah, MT Nuseir, MT Alshurideh - The effect of coronavirus disease …, 2021 - Springer
The main objective of the current study is to investigate the impact of social media marketing
communication on the consumer response to University in UAE during COVID-19. In …

[PDF][PDF] Role of psychological factors in employee well-being and employee performance: an empirical evidence from Pakistan

R Yan, MF Basheer, M Irfan… - Revista Argentina de …, 2020 - researchgate.net
The prime objective of the current study is to investigate the impact of the impact of
psychological climate, psychological ownership, and self-efficacy on the employee …

[PDF][PDF] Factors affecting the turnover intention of Bangladeshi migrants in the United Arab Emirates: An empirical study on the hotel industry

S Alom, AK Patwary, MMH Khan - International Journal of …, 2019 - researchgate.net
Human resource management is an essential factor after capital management for
organisational success. This study investigates the factors affecting the earning potential …

Exploring the nexus among the business coping strategy: entrepreneurial orientation and crisis readiness–a post-covid-19 analysis of pakistani smes

MF Basheer, R Raoof, S Jabeen… - … in the Post-COVID-19 Era, 2021 - igi-global.com
The recession due to COVID-19 causes uncertainties in the industry's immediate operating
landscape as well as other unprecedented impacts. Due to the immense magnitude of …

[PDF][PDF] Entrepreneurial financial practices in Pakistan: The role of access to finance and financial literacy

M Junoh, M Hidthiir, MF Basheer - International Journal of Innovation …, 2019 - ww.ijicc.net
The main purpose of this study is examine entrepreneurial financial practices in Pakistan.
The research has employed, resource-based view to analyse the impact of entrepreneur …

[PDF][PDF] Islamic business ethics and Islamic banks performance in Malaysia: Does sincerity matter

MF Basheer, WU Hameed, SA Sabir… - Hamdard …, 2019 - researchgate.net
The main objective of the current study is to explore the nexus between Islamic Business
Ethics (IBE) in the Islamic bank performance. Moreover, the moderating role of sincerity in …

[PDF][PDF] Does employee psychological safety expediate employee performance and firm performance: mediating role of employee task performance and helping …

X Zhu, S Muneer, RT Naveed - Rev. Argent. Clín. Psicol, 2021 - researchgate.net
The Paper offers an interesting insight on the relationship between the employee
Psychological safety, employee performance and firm performance. In addition to that the …

[PDF][PDF] The information system management and its infrastructure for supply chain management as antecedents of financial performance

S Muneer - Journal of Asian Finance, Economics and Business, 2020 - oak.go.kr
A model is presented in this paper to provide understanding of the supply chain integration
and supply chain information practices' impact on the manufacturing industries. The supply …

The effect of total quality management practices on supply chain performance in the automobile industry

M Waseem, YM Yusoff - Multidisciplinary Science Journal, 2025 - malque.pub
Abstract The Pakistan Industrial Technical Assistance Center (PITAC) and Pre-Start of Sales
Quality Clinic (PSQC), which are all government-run organizations, failed to fulfill their …

The contribution of sustainability practices and microfinance on micro-enterprise business performance in Malaysia: the moderating role of business location

NH Hashim, H Mohammad, MM Alam - Management & Accounting …, 2023 - ir.uitm.edu.my
This study aimed to examine the impact of sustainability practices (SP) and microfinance
(MF) on the financial performance (FP) and non-financial performance (NFP) of micro …