The importance of store atmospherics on consumers' shopping behavior has been widely
studied since the 1970s. Over the years, and with the development of technology, store …

The retail food environment plays an important role in shaping dietary habits that contribute
to obesity and other chronic diseases. Food and beverage manufacturers use trade …

We have designed this book to support courses in consumer behaviour at Master's level. It is
also suited to more advanced teaching at first-degree level. Our intended audience is those …

Gamification is attracting the attention of practitioners and researchers because of its power
to generate experiential value for users. However, despite its wide adoption by managers …

How do consumers make purchase decisions for novel food products? This research
demonstrates the importance of supermarket credibility as a heuristic cue influencing …

Selling fair-trade products can be problematic because of their higher price when compared
with conventional alternatives. We propose that one way to solve this problem is to make …

The coronavirus pandemic has changed retailers' proceedings, consumers' buying
behavior, and the perception of space within the aisles. In a grounded theory–building …

We examine how operational changes in customer flows in retail stores affect the rate of
COVID-19 transmission. We combine a model of customer movement with two models of …

The COVID-19 pandemic of 2020–2022 has revealed the vulnerability of modern society to
a highly contagious airborne virus. Many spaces in the urban and built environment …

Abstract Ensuring “On-shelf Availability”(OSA) or avoiding “Out of stock” events (OOS) in a
store is a key factor for customer satisfaction. Likewise, logistics rationalization throughout …